Membership Sales & Marketing Manager

Hawthorn Farm Athletic Club • Hillsboro, OR

4d

About The Position

HFAC is seeking a highly organized, results-driven leader to join our team as Membership Sales & Marketing Manager at Hillsboro’s best athletic club. This is a hands-on, sales-focused role responsible for driving new member acquisition, managing lead follow-up, and executing marketing campaigns that convert. You will own the front end of the member journey: lead generation to membership sales to onboarding and member engagement. This leader ensures consistent follow-up, strong conversion rates, and a welcoming experience worth referring to friends and family for every member. This role also oversees local marketing efforts, community partnerships, and in-club promotions designed to drive traffic and engagement. The ideal candidate is a strong salesperson who thrives on daily production, is highly organized, and enjoys creating in a fast-paced, people-focused environment. If you have experience in sales, marketing execution, or customer-facing roles and are motivated by measurable results, we’d love to hear from you.

Requirements

• Proven experience in sales and marketing, with a strong track record of driving results
• Prior experience leading staff, with the ability to hold others accountable to daily production goals
• Highly organized with the ability to execute work independently, effectively organize work product for shared use, while also driving the performance of others
• Strong written and verbal communication skills
• Ability to quickly learn and effectively use software systems, including CRM and operational platforms (GymSales, Club Automation, or similar)

Nice To Haves

• Bachelor’s degree in a related field preferred
• Passion for the fitness, health, and wellness industry

Responsibilities

• Drive new member sales by managing the team’s daily activity, including lead follow-up, appointment setting, tours, closing, and effective use of online joining
• Manage and execute CRM workflows in GymSales (calls, texts, emails) to improve conversion at every stage of the sales funnel
• Own and execute HFAC’s existing marketing plan, including coordination with digital ad and SEO vendors, email marketing in Mailchimp, and in-club promotions
• Plan and lead community outreach and events (open houses, wellness seminars) to generate leads and increase member engagement
• Oversee new member onboarding by bridging the Sales Team and Fitness Department to ensure strong early engagement and connection to club services

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 11-50 employees