Media Specialist

State of OklahomaOklahoma City, OK
9d$55,000 - $55,000Onsite

About The Position

Oklahoma State Treasurer’s Office Location: Oklahoma City, OK Full-time | In-Office Hours: 8:30 am to 5:00 pm (typical, but can vary) Salary: $55,000.00 Position Summary: Are you a creative thinker with a passion for digital storytelling, marketing and community engagement? The Oklahoma State Treasurer’s Office is seeking a Media Specialist to help shape our online presence and inform Oklahomans about financial programs, resources, and opportunities that impact their lives. This role combines strategy, creativity, and technical skills to deliver compelling content that educates and engages audiences across social media platforms and the web. The ideal candidate thrives in a fast-paced environment, understands the importance of transparency and public service, and can translate complex topics into engaging, accessible content for the public.

Requirements

  • Demonstrated experience creating content for various social media platforms, with a portfolio or work samples.
  • Strong writing, editing, and proofreading skills, with the ability to communicate complex ideas clearly.
  • Proficiency in visual storytelling, graphic design, and content creation tools (e.g., Canva, Adobe Creative Suite, or similar platforms).
  • Understanding of social media trends, audience engagement strategies, marketing and digital best practices.
  • Familiarity with content scheduling tools (e.g., Sprout, Hootsuite) and basic video editing.
  • Strong organizational and time management skills with the ability to meet deadlines.

Nice To Haves

  • 1–3 years of experience in digital communications, marketing or content creation.
  • Experience in public sector communications, financial literacy, or civic engagement is a plus.
  • Knowledge of website content management systems (e.g., WordPress) and basic HTML/CSS.
  • Ability to analyze data and adjust strategies to improve performance.

Responsibilities

  • Social Media Strategy & Execution: Plan and schedule content across multiple platforms (Facebook, X, LinkedIn, Instagram, YouTube) to maintain a consistent posting cadence.
  • Engage with the public by responding to comments, messages, and questions in a timely, professional manner.
  • Monitor social media channels for public sentiment and issues relevant to the Treasurer’s Office (social listening).
  • Develop and launch a YouTube content strategy to expand public access to educational videos and informational content.
  • Evaluate the performance of social media content using analytics tools and recommend improvements based on data.
  • Content Creation: Develop high-quality content (graphics, videos, written materials) that aligns with the agency’s mission and strategic goals.
  • Design and produce visual assets to enhance the public’s understanding of programs, services, and state initiatives.
  • Track trends in digital media, public finance, and government transparency to create relevant, timely content.
  • Create video content (short-form and long-form) for web and social platforms, ensuring accessibility standards are met.
  • Support marketing campaigns promoting state programs by preparing messaging that increases awareness, encourages participation, and ensures coordination across channels to reinforce broader communication efforts.
  • Website Management: Post timely updates to the agency website, ensuring accuracy and relevance.
  • Conduct regular website cleanup to maintain user-friendly navigation and compliance with standards.
  • Implement and manage new content sections.
  • Support and promote webinars and online learning initiatives.
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