Media Planner

PUBLICIS GROUPE•New York, NY

33d

About The Position

Right now, we're looking for a crackerjack Media Planner who'll lead the team in bringing that transformation to life - someone known for incredible strategic thinking, brilliant client interaction and stellar management skills. Sound like you? Read on. You'll become known within the company as someone who can tackle quality control for all media planning, oversee the team on day-to-day projects, and artfully translate strategies into innovative media - all while building robust client relationships and developing your team's talent.

Requirements

A four-year college education and five to seven years of media planning and/or buying experience (with at least three years of online experience), and familiarity with Atlas and comparable ad serving technology
An impressive understanding of the digital environment - you know this world by heart and you keep pulse with the rapid changes happening within it - and a clear understanding of the media planning and buying process
Exceptional communication skills - you're skilled at interpreting client objectives and clearly articulating proposed media strategies and recommendations
A strong, proven ability to teach analytic skills to staff, developing, encouraging and inspiring them to grow
Willingness to travel as needed - you're open to new places, new faces and new ideas

Nice To Haves

Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Responsibilities

Delivering high-quality media planning for clients, serving up a smart, thoughtful understanding of how digital marketing can achieve (and exceed) objectives and goals - you'll lend this expertise to new business pitches, too
Performing thorough, insightful campaign analysis, including reporting and optimization recommendations
Partnering with Account Management and Customer Insight Group, implementing agency and departmental policies and working cross-functionally to champion shared knowledge and establish continuous feedback
Promoting a culture of shared learning and increasing visibility of media expertise within the agency
Overseeing budgeting process and performance evaluations to optimize resources and talent development

Benefits

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

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