WTHI-TV is seeking an Experienced Media Executive to join our award-winning
team.
Requirements
Bachelor's degree preferred with emphasis in Business/Marketing/Communications.
Sales-related experience preferred.
Knowledge of all aspects of the television, broadcasting, and internet industries.
Ability to calculate figures and amounts such as commissions, proportions, and percentages.
Excellent public relations skills. Computer proficient. Ability to travel and work long hours.
Valid driver's license, state-mandated automobile insurance, and an acceptable driving record are required.
Background check.
Responsibilities
Implements strategies to consistently grow revenue and exceed monthly and quarterly revenue goals.
Develop client relationships, contact key accounts, handling clients at various stations in the sales cycle, including account updates, weekly projections, and forecast of future advertising.
Understanding of media landscape and digital marketing strategies.
Generate packages, negotiate advertising rates, and create oral and written presentations.
Monitor accounts receivable of client base.
Establish and maintain good relationships with buyers and clients.
Collaborate with internal teams, including sales management, creative services, and traffic, to ensure seamless campaign execution.
Research, analyze, and monitor competitive media for new leads.
Maintain accurate records of sales activities and client interactions in the CRM system.