Media Coordinator

Publicis Groupe • Seattle, WA

58d • Hybrid

About The Position

The Media Coordinator is responsible for media plan development, execution, and management. This
includes planning, buying, activation, and campaign analysis related to multiple online acquisition
channels. These individual serves as the day-to-day internal team contact for media activation and
demonstrates an emerging ability to work cross-functionally, particularly with creative and analytics. Has
attention to detail, displays proficiency in campaign setup across multiple platforms, and shows the
ability to analyze data and glean relative insights. Has demonstrated emerging relationship skills and a
good working knowledge of digital media and trafficking processes, terms, publishers, and products. Has
mastered internal planning tools.

Responsibilities

• Collaborate with the Ad Operations team to traffic and launch campaigns, ensuring creative assets are properly activated.
• Conduct quality assurance checks on cross-channel campaign setups, audience targeting structures, and ad placements.
• Monitor campaign performance and budget pacing, making data-driven optimizations to maximize results.
• Partner with media and analytics teams to analyze performance, generate insights, and recommend strategic improvements.
• Maintain and strengthen relationships with media partners and publishers through clear communication and effective negotiation.
• Support Media Planners in developing media plans, conducting competitive analyses, and preparing recommendations.
• Utilize media planning tools (e.g., Prisma, DoubleClick) to assist in plan creation, execution, and revisions.
• Track and report on competitive activity and market trends.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees