Media Buyer (13-month 1099 Contractor)

The Mind Company
1d$46 - $60Remote

About The Position

The Mind Company is at the forefront of mental fitness and firmly believes that caring for your mind is just as important as caring for your body. We have a portfolio of award-winning, science-backed apps built to bring mental fitness to every mind, every day. Through Elevate, Balance, and Spark, The Mind Company helps millions of people around the world improve key cognitive and mental wellness skills. Elevate, named Apple’s App of the Year, boosts real-world skills like reading, math, and memory through engaging brain training games and puzzles. Balance, selected as Google Play’s Best App, delivers personalized meditations and wellness tools to reduce stress, improve sleep, sharpen focus, and much more. And Spark makes learning and discovery feel effortless through delightful daily puzzles designed to expand your knowledge of the world. The Mind Company is a fully remote company of voracious learners and passionate doers, driven by our vision to bring mental fitness to every mind, every day. If our mission resonates with you, please consider applying! We’re looking for a contract Performance Marketing Media Buyer to own performance marketing for one of our core apps. You’ll partner closely with the Director of Growth to test new channels, develop a world-class creative testing program, and drive efficient user growth through rigorous experimentation. The ideal individual thrives at the intersection of data, creative, and growth, and brings experience in performance-driven environments like mobile apps, gaming, or consumer subscriptions. This is a 13-month fixed-term parental leave cover where you’ll step into a high-impact position, owning the execution of app install performance marketing campaigns. This is a fully remote contract position, open to individuals based anywhere in North or South America.

Requirements

  • 2+ years of performance marketing experience in AppLovin or Meta for US-based audiences
  • Experience with hands-on-keyboard management of direct-response campaigns
  • Understanding of performance marketing direct-response KPIs like CAC, ROAS, and LTV
  • Ability to navigate business intelligence tools like Looker, Amplitude, or Tableau
  • Strong attention to detail and project management skills
  • A true builder’s mindset: proactive, resourceful, and comfortable navigating ambiguity

Nice To Haves

  • Background in running performance marketing campaigns for a subscription app
  • Passion for education, mental fitness, and making learning delightful

Responsibilities

  • Build, optimize, and maintain performance marketing campaigns on Paid Social and/or DSP channels
  • Drive efficient new user acquisition to one of our flagship apps
  • Present weekly performance trends and campaign optimization recommendations
  • Ideate and execute A/B tests to continuously improve campaign performance
  • Write weekly creative briefs
  • Monitoring and updating project trackers for media buying projects and creative testing
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