Media and Communications Specialist

Greenheck Group • Schofield, WI

1d • $92,389 - $114,128

About The Position

As a Media and Communications Specialist, you will lead the development and execution of strategic advertising campaigns and integrated communications initiatives. This role is critical in building awareness, engaging key audiences, and driving marketing objectives across digital, print, and media channels. You will also be responsible for leading and executing the sales network communication plans for Greenheck Group brands.

Requirements

• 4-6 years of relevant work experience in marketing, public relations, communications, or social media required.
• 4 Year / bachelor’s degree required
• Strong media relations skills
• Proficiency in PR and social media management tools.
• Strong leadership, project management and interpersonal skills.
• Requires excellent proof-reading, written and oral communication skills
• Requires excellent people, problem solving, and consensus building skills
• Ability to manage multiple competing priorities in a fast-paced, constantly changing environment with high attention to detail
• Ability to grasp complex technical concepts and communicate them to a technical audience
• Minimal travel is required

Responsibilities

• Public Relations & Media Relations Develop and maintain a proactive PR strategy aligned with company goals.
• Build and nurture relationships with journalists, media outlets, influencers, and key stakeholders.
• Prepare press releases, media kits, talking points, and Q&As.
• Coordinate all contracts, insertion orders, material specifications, and materials with publications
• Plan, develop, and manage multi-channel advertising campaigns that align with company goals and target audiences.
• Collaborate with internal stakeholders and creative agencies to produce compelling advertising materials (print, digital, broadcast, and out-of-home).
• Manage media buying including negotiating best contract rates and placement strategies to ensure efficient spend and ROI.
• Monitor and report on campaign effectiveness, optimizing for performance.
• Oversee the creation promotional ad content in collaboration with marketing managers
• Track media coverage and provide reporting to leadership
• Develop social media calendar in collaboration with marketing managers and oversee the execution of social media communications
• Manage editorial calendars for PR and communications, ensuring timely delivery and alignment with campaigns.
• Corporate Brand Communications Design and implement comprehensive communication strategies to support organizational initiatives, product launches, and other relevant external messaging.
• Align messaging across all communication channels to ensure clarity, consistency, and brand integrity.
• Collaborate with marketing managers to align external communications with brand and campaign messaging.
• Lead the development and dissemination of company messaging across platforms.
• Collaborate with leadership to shape and identify communication needs and opportunities.

Benefits

• Greenheck Group takes pride in providing competitive total compensation along with a comprehensive benefits package as part of our total rewards program.
• With best-in-class benefits, you can be the best you, and together, we can be the best in the industry.
• Visit our Perks & Benefits page for more information on these offerings: Health & Family Support Financial Security Learning & Development Rewards & Recognition Wellbeing & Mental Health Work-Life Balance Fun Perks

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level