Marketing Technology Manager

Belden, Inc•Carmel, IN

1d•$101,200 - $152,100

About The Position

Belden’s Manager, Marketing Technology is a strategic and hands-on leader responsible for the overall health, optimization and evolution of the marketing technology stack. This role will report to the Sr. Director, Marketing Operations and be part of a newly formed Corporate Marketing Operations team, which serves as a meta-function enabling both global and regional marketing teams. Well-qualified candidates will have extensive familiarity with marketing technology and experience empowering teams to leverage tools across projects and processes. This role will optimize the adoption and use of existing technologies and platforms as well as identify new marketing technologies. This encompasses the evaluation and implementation of technology, as well as leading its adoption to ensure the marketing team operates with maximum efficiency and effectiveness. A key focus will be on leveraging technology, including Artificial Intelligence (AI), to enhance marketing processes and foster innovation across the organization. This individual will act as the primary Subject Matter Expert (SME) for all marketing technology, bridging the gap between marketing needs and technical solutions.

Requirements

Bachelor’s degree or higher in Marketing, Business Administration, Communications or Advertising (with a digital marketing focus), Management Information Systems or a similar field.
5-7+ years of relevant work experience within digital marketing or marketing technology
Deep marketing technology knowledge, including implementation, data integrity and lead processes.
Knowledge of and curiosity for emerging technologies, as well as how to gain efficiencies through integration of technology into critical marketing processes.
Ability to train colleagues and nontechnical peers on technologies and tools to improve adoption and use of tools.
Understanding of regulatory laws and policies.
Excellent communication and interpersonal skills.
Proven ability to work cross-functionally and leverage technology to improve processes in a global, matrixed environment.

Nice To Haves

Marketing-related certifications and system experience, such as Salesforce (Pardot), Account-based Marketing (6Sense), Google Analytics and other certifications.