Marketing Strategy Manager

Brightspeed • Charlotte, NC

11d • Hybrid

About The Position

We have an exciting opportunity for a Marketing Strategy Manager, Pricing, to join our growing team. In this role, you will be part of the Marketing Strategy - Product, Pricing & Growth Team. Key focus will be on developing pricing strategies and expanding product offerings that drive subscriber growth and optimize revenue. You will be responsible for developing and supporting key business initiatives and partnering with internal teams to drive new products and pricing strategies. In this position, you must understand the critical role pricing plays in key aspects of customer experience, customer acquisition and retention, and company revenue and profitability attainment. A fundamental part of Brightspeed’s Marketing Organization, this individual will be responsible for building products and strategies that cultivate a firm understanding of customer insights, competitive intelligence, and market dynamics. This is a tremendous opportunity to build products and strategies as Brightspeed continues to evolve into the premier internet provider in the region.

Requirements

• 7+ years of experience in pricing and/or revenue management at the leadership level
• Directly relevant experience in ISP, Cable, or Telecom industry, in a large-scale operation, across a multi-state footprint
• Demonstrated experience using qualitative and quantitative analysis to leverage data to make informed business decisions
• Excellent verbal and written communication skills, including persuasive presentation to all levels of management and to external audiences
• Superb quantitative skills, including visualization of data, proposals, and what-if analyses
• Experience managing pricing processes with cross-functional partners
• Ability to distill pricing and offer concepts and designs into actionable business requirements, that align with target customers’ discovery and purchase paths
• Strong organization skills and attention to detail
• Ability to thrive in a fast-paced environment

Nice To Haves

• Master’s Degree
• Telecom/Cable/Internet Service Provider industry experience

Responsibilities

• Develop and operationalize key offers and initiatives that align with Brightspeed’s target customer experience, brand promise and business objectives
• Identify new products offerings and design high level strategies to incorporate opportunities into current Brightspeed portfolio
• Proactively and continuously monitor the competitive landscape, and alternative/emerging value propositions, to develop successful growth strategies and tactical moves
• Support Marketing, Strategy, Product, Sales, and Finance to develop and deploy pricing related processes, strategies, tactics, policies, and reporting capabilities needed to achieve financial and operational goals
• Collaborate cross-functionally to define and report metrics that support business objectives and create performance transparency for effectiveness of pricing actions and discount management activities
• Drive strategic pricing capability across the business unit aligned to the overall product capability roadmap
• Design or acquire tools and processes that enable agile teams to operate with speed, simplicity, accuracy, and innovation
• Partner with Sales and Finance teams in evaluating and structuring large, complex, strategic opportunities
• Conduct audits and analyses to ensure proper pricing management practices are in place

Benefits

• We offer competitive compensation and comprehensive benefits.
• Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health.
• Brightspeed offers a comprehensive benefit program, including competitive medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees