Marketing Strategy Leader

Point B • New York, NY

1d • Hybrid

About The Position

Point B is a business innovation firm that takes the guesswork out of transformation. We engineer your future by combining advanced technologies and industry expertise to help you reimagine your business and its processes to get ahead and stay ahead. We're consulting done different. While others might say it, we live it—your success is our success. We start with the challenges you face, then partner to drive to what’s right for your business, your people, and your future. The proof is in our world-class NPS score that consistently triples our competitors. We know how to listen carefully, respond with agility, and accelerate time to value. When you partner with Point B, you’ll experience the speed and confidence needed to spot critical pivots, navigate complexity with ease, and tailor technology to fit your needs. We're ready to start generating your future today. Senior Manager is a client-facing job that leads complex business and technical engagements that help our clients solve their toughest business challenges. Senior Managers manage highly complex programs with multiple work streams and impacts. In addition to high-quality delivery, the Senior Manager actively contributes to business development, provides quality oversight, and supports others’ professional development and career progression. Senior Managers may be staffed as a leader for one or more team-based engagements, but can also function as high-level individual contributors.

Requirements

• B.A. or B.S. degree required
• 10+ years of experience
• Ability to work on-site as requested and/or remotely
• Ability to travel up to 80%
• Ability to work non-standard work hours as necessary

Nice To Haves

• MBA desired
• Proven ability to lead complex engagements
• Experience coaching or mentoring others on day-to-day development and career progression
• Experience serving as an advisor to senior business leaders
• Consulting experience
• Cross-industry experience highly desired, or deep experience in a strategic industry
• Experience with marketing technology, marketing strategy, linking customer and data platforms to financial results
• Strong financial literacy

Responsibilities

• Contributes to the development of the Service Line, specifically the marketing strategy practice
• Guides strategic and tactical decision-making at an engagement level
• In collaboration with Client Leaders, Project Leads, and Engagement leaders, operates as a client’s adviser and partner through all phases of an engagement; operates effectively at the highest levels of our clients
• Adapts program application and execution to different client situations
• Leads and manages the strategic and tactical elements of the full lifecycle of complex, cross-functional initiatives and drives decision-making throughout the process to move the work forward
• Develops and manages complex program structures, schedules, budgets, resource plans, and other key project deliverables
• Identifies potential risks, develops mitigation strategies and recommends key decisions for a complex program
• Delivers quality oversight of engagements and provides informal and formal development feedback to associates on their engagement
• Build strong partnerships through effective collaboration with the client and internal stakeholders
• Responsible for $2M to $4M sales YOY
• Develops deep knowledge of firm and client businesses.
• Builds and maintains professional network with clients, partners, and stakeholders
• Collaborate with Client Leads to drive extensions and new business opportunities by identifying (extension, expansion, adjacent) opportunities, architecting solutions and contributing technical subject matter expertise; Often focuses on deal architecture and closure
• Supports proposal development, including writing technical sections, defining project scope, and estimating project effort.
• Develop and leverage tools and practices that bring Service Line expertise to the sales cycle in rapid and repeatable ways
• May be expected to serve as a 1:1 Coach
• Collaborate with Project Officers and engagement leaders to provide feedback to their 1:1 Team Members
• Designs, coaches, and drives the success of the team and Team Members
• Coaches and mentors others in developing new skills and growing their careers
• Delegates effectively to create leverage and opportunities for the team to grow and develop on the job, including core delivery and business development skills
• Consistently demonstrates and lives Point B values
• Builds and maintains technical knowledge and expertise of one or more capabilities
• Demonstrates thought leadership internally and externally (e.g., publishing, speaking at conferences, leading webinars)
• Stays current in domain area trends; conducts benchmarking and research; understands best practices and changes (i.e., laws, regulations, etc.)
• Can serve as a SME and thought leader for Chief Marketing Officers and other marketing and digital executives.
• Other duties as assigned

Benefits

• competitive base pay
• benefits
• flexibility
• leadership development opportunities
• a culture designed to help our diverse team of individuals flourish
• Bonuses are awarded at Point B’s discretion and are based upon individual contributions and overall firm performance.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior