Marketing Specialist

Swift ProChantilly, VA
12d$48,000 - $65,000

About The Position

At SwiftPro, we’ve built something different—an honest, hardworking team where skill and dedication are recognized and rewarded. We’re a fast-growing, established company in the HVAC and plumbing world, focused on delivering top-quality service while making customers feel like family. As we grow, we’re looking for a Marketing Specialist to join our organization, increase brand awareness, and support our overall growth. We’re looking for a Marketing Specialist who knows their profession inside and out. This isn’t just a job—it’s a chance to lead, solve real problems, and build something that lasts. You’ll ensure growth of the organization by owning campaigns, increasing brand awareness, supporting revenue growth, improving customer engagement/retention, and overall maintaining strong brand presence. If you’re a hands-on professional who’s ready to roll up your sleeves, tackle challenges head-on, and earn a spot in a company that’s going places, we want to hear from you.

Requirements

  • Education & Experience: Bachelor’s degree in a related field with 2+ years of experience OR no degree with 6+ years of relevant experience
  • Experience in trades or small business marketing
  • Proven experience managing marketing campaigns and building brand presence
  • Knowledge of Search Engine Optimization (SEO), including tools like Google Analytics, Yelp, etc.
  • Proficiency in customer engagement strategies
  • Strong understanding of ROI tracking and ability to adjust campaigns as needed
  • Excellent analytical, problem-solving, and communication skills
  • Self-motivated with a hands-on, “roll up your sleeves” attitude

Responsibilities

  • Align marketing efforts with business and sales goals
  • Promote services that we provide – maintaining our presence as a top HVAC and Plumbing service within our community
  • Optimization of web presence: Google Analytics, Yelp, and overall Search Engine Optimization (SEO)
  • Track ROI and adjust strategies as needed
  • Generate leads via your marketing products
  • Maintain communication with existing customer (email, newsletters, follow-ups) to encourage repeat business and sales
  • Ensure the continuation of a strong brand presence via consistent tone, protecting/enhancing brand reputation, and managing online review/customer perception
  • Analyze results and recommend improvements, while ensuring that leadership is in the know
  • Support our organization with your marketing knowledge, while ensuring growth
  • Eagerly take on other tasks that may arise
  • Ready to roll up your sleeves, take on a challenge, and grow with us

Benefits

  • Top-dollar pay that matches your skills and experience.
  • Bonuses —get rewarded for going above and beyond.
  • Great benefits and paid time off because hard work deserves balance.
  • Growth opportunities —we’re building something big, and there’s room to move up.
  • A no-BS culture —supportive, straightforward, and focused on getting the job done.
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