Marketing Specialist

MN Custom HomesBellevue, WA
3h$76,457 - $107,038Onsite

About The Position

The Marketing Specialist is responsible for developing and implementing effective digital marketing and In-Home strategies to promote brand visibility, drive traffic, and generate leads.

Requirements

  • Excellent interpersonal, verbal, and written communication skills.
  • Collaborates skillfully with team members, vendors, and other partners demonstrating service-oriented attitude and customer focus.
  • Knowledge of traditional and digital marketing tools and their applications, such as Hubspot, Canva, and Wordpress.
  • Ability to identify marketing and engagement trends, patterns, and correlations from data, and to derive takeaways that inform decision making.
  • Must understand basics of design principles, including color theory, typography, and layout composition as well as have a working understanding of Adobe InDesign, Photoshop, and/or Illustrator.
  • Excellent organizational and prioritization skills, with a high attention to detail demonstrated consistently.
  • Excellent event planning skills that align with the Company’s brand.
  • Intermediate skill level is necessary for daily functions that occur in Microsoft Office Suite (Outlook, Teams, Word, Excel, PowerPoint, etc.).
  • Strong growth mindset; independently seeks out continuous improvement and development opportunities.
  • Excellent research and information-gathering abilities to rapidly gather and assimilate information.
  • Ability to quickly grasp new concepts, processes, and technologies.
  • Ability to address multiple demands and adjust style and approach to suit situations that involve rapidly changing tasks, shifting priorities, simultaneous demands, or transitions into new assignments.
  • Ability to model and reinforce actions and behaviors consistent with the Company's values, mission and culture.
  • Bachelor’s degree required. Preferably the degree is in marketing or a related field.
  • 4 years of experience working within digital marketing; must include the management of websites and/or social medial.
  • 2 years of experience event planning.
  • Must possess a valid WA State Driver’s License and vehicle insurance.

Nice To Haves

  • Experience working in the residential construction industry preferred.

Responsibilities

  • Manages/maintains MN Custom Homes external facing website to ensure that updates are made timely, and the information remains accurate and reliable. Recommends website Improvements and implements as approved.
  • Manages the Live Listing Email Campaigns.
  • Collaborates with team members on Social Media projects, campaigns and activities.
  • Manages the photography and videography for the Company, which includes meeting with stakeholders to determine needs/desired outcomes, writes video scripts/dialogue and coordinates with vendor appropriately.
  • Acts as the Point of Contact (POC) for Open Houses. Partner with others to plan, staff, set-up and tear-down, communicate, etc., Neighbor-Only Open Houses as assigned.
  • Plans and coordinates Broker Socials, to include ordering food, decorations, nametags, swag, etc. Attends Broker open and acts as the POC for the event, troubleshooting and addressing issues as they arise.
  • Plans and manages special events (NWIH, Modern Home Tour, etc), to include researching vendors, ordering supplies, decorations, food, etc., set-up and tear down, and acting as the POC for the event to troubleshoot and address issues that may arise.
  • Designs and updates print materials/collateral for in-homes. Orders and maintain s stock of In-Home materials Lumachromes, Soaps, Water Bottles, Plates, Napkins, Etc.
  • Manages the WA + AZ signage program which includes vendor management, approving signage, coordinating signage placement per MN standards, etc.
  • Manages the relationship with print media, which includes Bellevue Lifestyle and 425 Magazine. Research editorial and other options to highlight the MN Brand.
  • Performs other related duties as necessary or assigned.

Benefits

  • 100% covered employee premiums for medical and dental self-coverage
  • 100% employer-paid life insurance
  • 100 % employer-paid long term disability insurance
  • Paid medical and family leave
  • Critical illness insurance
  • 401(K) with generous company match, no vesting schedule, and access to professional financial advisors
  • Lifestyle reimbursement account
  • 20 days of PTO & 9 holidays
  • New iPhone for your personal and business use
  • Free onsite parking
  • Company paid events
  • Complimentary snacks & beverages
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