Marketing Specialist (On-Call)

ICF • Newark, NJ

6d • $67,063 - $114,008 • Remote

About The Position

Marketing Specialist Location: New Jersey (remote) Ready to make a difference? If you’re passionate about marketing and want to grow your skills, we want you as part of our team! Our award-winning energy marketing team is growing and in search of a Marketing Specialist who is excited to learn and build a long-term career. We push the marketing and digital world forward, using technology and creativity to connect people with products and services to help better their lives and the environment. We’re looking for talented people ready to fulfill their potential. Position Overview: The Marketing Specialist will be part of the energy Account Services team in a support role.   The Account Services team conducts all aspects of marketing including advertising, strategic planning, research, social media, events, outreach, and partnerships. To implement marketing campaigns, the team works with a 150-person creative and media services group. We help our clients and communities use less energy, save money, and help the environment through the development, implementation and refinement of marketing and outreach initiatives.  We are looking for an on-call, remote candidate who is as passionate about our work as we are and has the skills and attitude to be successful. Why you will love working here: Quality of life: Flexible workplace arrangements, work-life balance Investment of the community: Donation matching, volunteer opportunities Investment in you: Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan And many, many more (Ask your recruiter for more details!) What you will be doing: As needed, assist with the marketing and advertising of energy efficiency programs for several utility clients in the Mid-Atlantic region. Coordinate with ICF Creative Services team to fulfill the development of marketing materials including advertising campaigns, websites, emails and direct mail campaigns, video, print, outdoor, etc. Work with the ICF Media Services team to develop, propose, and implement marketing and advertising campaigns, coordinating the deployment of integrated outreach campaigns across online, email, print, online, social media, etc. Where applicable, prepare monthly reports on activities, media analytics, and results of the marketing program. Help develop presentations using PowerPoint and other tools. Prepare and manage printing requests to ensure collateral is in market as necessary. Track multiple team deliverables on deadlines using Microsoft Project, Excel spreadsheets, SharePoint, and other digital tools. What we need you to have (minimum qualifications): A bachelor’s degree in Communications, Marketing, Advertising, or related majors.  (Or applicants can substitute one year of related experience for one year of education) 2+ years of work experience in marketing, advertising, social marketing, or related field, particularly experience working in B2B marketing at an advertising agency or consulting firm. Must be able to pass a background check and drug screening.e What we would like you to have: Internship at an advertising agency and/or experience working on a B2B marketing account. Strong written and verbal communication. Proficient in Microsoft Suite of products especially PowerPoint and Excel. Capacity to prioritize tasks with competing deadlines to achieve results in a multitasking environment. Strong attention to detail and organizational skills. Experience or exposure to Google Analytics and using other reporting software to track and report on results. Assisting in developing and implementing marketing communications plans, with the ability to manage and execute advertising, collateral development, digital and social media projects. Interest in and commitment to energy efficiency, the environment, and sustainable living.

Requirements

• A bachelor’s degree in Communications, Marketing, Advertising, or related majors. (Or applicants can substitute one year of related experience for one year of education)
• 2+ years of work experience in marketing, advertising, social marketing, or related field, particularly experience working in B2B marketing at an advertising agency or consulting firm.
• Must be able to pass a background check and drug screening

Nice To Haves

• Internship at an advertising agency and/or experience working on a B2B marketing account.
• Strong written and verbal communication.
• Proficient in Microsoft Suite of products especially PowerPoint and Excel.
• Capacity to prioritize tasks with competing deadlines to achieve results in a multitasking environment.
• Strong attention to detail and organizational skills.
• Experience or exposure to Google Analytics and using other reporting software to track and report on results.
• Assisting in developing and implementing marketing communications plans, with the ability to manage and execute advertising, collateral development, digital and social media projects.
• Interest in and commitment to energy efficiency, the environment, and sustainable living.

Responsibilities

• Assist with the marketing and advertising of energy efficiency programs for several utility clients in the Mid-Atlantic region.
• Coordinate with ICF Creative Services team to fulfill the development of marketing materials including advertising campaigns, websites, emails and direct mail campaigns, video, print, outdoor, etc.
• Work with the ICF Media Services team to develop, propose, and implement marketing and advertising campaigns, coordinating the deployment of integrated outreach campaigns across online, email, print, online, social media, etc.
• Where applicable, prepare monthly reports on activities, media analytics, and results of the marketing program.
• Help develop presentations using PowerPoint and other tools.
• Prepare and manage printing requests to ensure collateral is in market as necessary.
• Track multiple team deliverables on deadlines using Microsoft Project, Excel spreadsheets, SharePoint, and other digital tools.

Benefits

• Flexible workplace arrangements, work-life balance
• Donation matching, volunteer opportunities
• Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan

What This Job Offers

• Career Level: Entry Level