Marketing Specialist Intern (Variable-Hour - Non-Exempt)
About The Position
The Marketing Specialist Intern will work with the bank’s marketing team on a variety of tasks and projects related to public relations and business development, while maintaining brand integrity through consistent use of brand identity, key messaging, and other brand standards. This position will also be involved in market research projects, organizing and implementing events, vendor management and payment, and marketing budget development and execution. ESSENTIAL FUNCTIONS This position will be under the direction of the Marketing Director and will learn the following functions: Marketing Assist with marketing projects to create awareness of bank products, services, and features Work within marketing brand guidelines to maximize website marketing strategies and track results to ensure their effectiveness Drive content to maximize positive community exposure and engagement for bank’s social media channels Work with all media vendors necessary to coordinate and execute bank marketing strategies Relationship Management Learn how to initiate and maintain vendor relationships through a variety of methods, including but not limited to site visits, phone calls, and in-person meetings Learn to build and maintain professional working relationships with other bank internal departments and branches Administration Learn how to ensure proper and timely payment of vendor bills related to marketing projects Learn to verify ongoing marketing projects and how to not exceed budgetary restrictions Assist with development and execution of bank’s marketing budget Various other duties as assigned
Requirements
- Bachelor’s degree in communications, marketing, journalism, public relations, or related field
- Knowledge of best marketing practices related to social media platforms (ie, X, Instagram, and Facebook), Google Ads and YouTube Ads, full understanding of bank product offerings, and current marketing strategies and trends
- Attention to detail
- Ability to execute assigned marketing plans independently
- Strong written and verbal communication skills
- Self-motivation
- Self-management
- Ability to consistently follow through on tasks
- Problem-solving
- Organized
- Analytical
- Interpersonal
- Time management
- Computer literacy
- Strong ability to multi-task
- Ability to speak effectively and communicate clearly
- Ability to hear average conversations at a standard level in an office environment around other customers and bank personnel
- The employee is regularly required to type throughout the day
- The employee is regularly required to use their hands to type and maneuver a mouse
- Specific vision abilities required by this job include close vision, color vision, peripheral vision, depth perception, and the ability to adjust focus with 20/20 vision (with or without the assistance of eyeglasses/contacts)
- The employee may occasionally lift and/or move up to 25 pounds (unassisted), as well as stand or sit for long periods of time
- Ability to deal with a variety of variables under only limited standardization.
- Strong numeric capabilities; ability to add, subtract, multiply, and divide in all units of measure using whole numbers and common fractions.
- Ability to read, analyze, and interpret documents.
- Ability to communicate clearly.
Nice To Haves
- 2+ years marketing experience preferred
Responsibilities
- Assist with marketing projects to create awareness of bank products, services, and features
- Work within marketing brand guidelines to maximize website marketing strategies and track results to ensure their effectiveness
- Drive content to maximize positive community exposure and engagement for bank’s social media channels
- Work with all media vendors necessary to coordinate and execute bank marketing strategies
- Learn how to initiate and maintain vendor relationships through a variety of methods, including but not limited to site visits, phone calls, and in-person meetings
- Learn to build and maintain professional working relationships with other bank internal departments and branches
- Learn how to ensure proper and timely payment of vendor bills related to marketing projects
- Learn to verify ongoing marketing projects and how to not exceed budgetary restrictions
- Assist with development and execution of bank’s marketing budget
- Various other duties as assigned
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What This Job Offers
Career Level
Intern
