MARKETING SPEC 3 - FT- Days

University of California, Irvine • Irvine, CA

7h

About The Position

Incumbent is responsible for developing, establishing and maintaining marketing strategies to meet organizational objectives. Responsible for day-to-day advertising agency management which includes a thorough understanding of branding principles and tactics through multimedia including the web. Responsible for meeting with internal clients to plan and develop marketing campaigns and materials. Collaborates with creative services, digital marketing and media relations colleagues to ensure projects meet business objectives and goals, brand standards and best practices. Develops and implements strategic marketing programs and supporting tactics. Conducts and/or oversees market research to determine requirements for existing and future projects.

Requirements

• Thorough understanding of branding principles and tactics through multimedia
• Strong understanding of customer and market dynamics and requirements
• Strong project management skills
• Strong organizational skills and self motivation and initiative to accept responsibility, work independently, prioritize workload effectively, meet deadlines and manage multiple tasks simultaneously while following through individual tasks to completion
• Strong interpersonal skills
• Proven ability to design, develop and implement both strategic marketing programs and supporting tactics
• Must possess the skill, knowledge and ability essential to the successful performance of assigned duties
• Must demonstrate customer service skills appropriate to the job
• Minimum 3-5 years experience working in marketing, an advertising agency, or other relevant communications job
• Flexibility to adapt to changing priorities
• Excellent written and verbal communication skills in English
• Demonstrated ability to multi-task and set priorities within tight timelines and high client expectations
• Bachelor's degree in Communications, Marketing, Business Administration, or related field, or equivalent combination of education and experience
• Ability to maintain a work pace appropriate to the workload
• Ability to establish and maintain effective working relationships across the Health System
• Must be able to provide proof of work authorization

Nice To Haves

• Knowledge of University and medical center organizations, policies, procedures and forms
• Healthcare industry experience

Responsibilities

• Developing, establishing and maintaining marketing strategies to meet organizational objectives.
• Day-to-day advertising agency management which includes a thorough understanding of branding principles and tactics through multimedia including the web.
• Meeting with internal clients to plan and develop marketing campaigns and materials.
• Collaborating with creative services, digital marketing and media relations colleagues to ensure projects meet business objectives and goals, brand standards and best practices.
• Developing and implementing strategic marketing programs and supporting tactics.
• Conducting and/or overseeing market research to determine requirements for existing and future projects.

Benefits

• We offer a wealth of benefits to make working at UCI even more rewarding. These benefits may include medical insurance, sick and vacation time, retirement savings plans, and access to a number of discounts and perks.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 11-50 employees