Marketing Science Analyst, Retail Media Networks

Flipp

6h•$63,000 - $79,000•Remote

About The Position

Flipp partners with the largest North American retailers and brands to deliver local promotions and savings to millions of engaged shoppers daily, driving superior returns on investments. We help people make smarter shopping decisions with autonomy and accountability. With rising living costs, Flipp's mission is crucial. Our Shopper Consideration Platform allows retailers and manufacturers to create digital experiences from their savings & deals content, aiding shoppers in deciding what to buy and where to buy it. Together, we make a difference. Our five principles, Progress Over Perfection, Clarity Through Transparency, Learn Loudly, Challenge with Empathy, and Always Build Better, bring a relentless progress mindset to life. They’re not just slogans, but they’re the behaviours we expect, reward, and hold ourselves accountable to. You'll be equipped to make an impact, realize your potential, and stay inspired every step of the way. The Marketing Science team at Flipp works cross-functionally with clients, analysts, and external partnerships to executive campaigns at the highest level of effectiveness. The Marketing Science Analyst works cross-functionally with business development and product teams to execute testing & measurement effectively. You will play a crucial role in supporting the test, measure, and scale cycle with our customers to demonstrate Flipp's value and drive media investment. You will collaborate with internal teams to perform detailed analyses, measurement, and contribute to the development of business cases that showcase the impact of our marketing initiatives.

Requirements

Post secondary degree in a quantitative discipline such as Statistics/Math/Finance/Economics/Business Engineering or similar field
1-2 years experience as a data analyst
Demonstrated abilities in data extraction and analysis - SQL, Python, Scala, R
Familiarity w/industry leading BI tools - tableau, PowerBI, Thoughtspot, Looker
Foundational knowledge of cloud data platforms - AWS, Azure, GCP an asset
Self-starter, highly effective working independently and within a team

Nice To Haves

Experience working with databricks an asset
Familiarity with foundational Retail, CPG, digital measurement & consumer insight concepts

Responsibilities

Plan & Design
Execute analysis per specified testing & measurement plan
Understands & applies Flipp testing & measurement best practices
Completes assigned tickets in JIRA workflow on time w/high quality
Data Preparation & Modeling
Proficient in data extraction, manipulation and aggregation
Navigate enterprise level systems & large datasets
Understanding of Flipp's data models, limitations & relevant applications
Identify process efficiency opportunities & develop working prototypes
Analysis & Measurement
Understand & apply foundational statistical concepts
Working knowledge of digital marketing attribution and incrementality measurement
Execute Flipp testing & measurement playbooks
Investigate anomalies, patterns and potential root cause issues to drive understanding & corrective action
Generating & Delivering Insights
Identifies the "What" & "So What" in d2d analysis, often driving action via recommendations ("Now What")
Packages complex analysis into a compelling data story
Utilizes industry leading BI tools to effectively visualize key insights
Effectively presents analysis to both technical and non-technical internal audiences
Innovation & Growth
Actively develops technical skills in programming and analysis
Actively seeks to develop deeper industry expertise (Retail/CPG & digital marketing)
Develops & delivers on personal development plan
Tests new capabilities & provides feedback to process owners