Marketing Product Manager - La Mirada, CA

MAKITA•La Mirada, CA

1d•$95,000 - $120,000•Onsite

About The Position

At Makita USA, we believe our employees are the driving force behind our success. That’s why we offer a competitive and comprehensive benefits package to support your health, financial well-being, and professional growth. When you join Makita, you become part of a dynamic, innovative, and team-oriented culture that values hard work and dedication. Makita is a worldwide leader in the professional power tool industry. Over the past 100 years, we have built a reputation for using the finest raw materials, the most advanced manufacturing equipment, and the most rigorous quality testing in the industry. Headquartered in La Mirada, CA, Makita U.S.A., with offices in Reno, NV, Wilmer, TX, and Flowery Branch, GA, has brought Makita's best-in-class engineering advantage to professional power tool users in America since 1970. Job Summary: The Product Manager is responsible for developing and executing product strategy plans that deliver new innovative solutions, achieve sales objectives, and strategically position Makita USA in a leadership role. This position requires a thorough understanding of the market, competition, trades, end user’s needs, applications, business trends, channels of distribution, and product price positioning for their respective category. This individual will be a product leader working cross-functionally to deliver their category vision and strategy for Makita USA.

Requirements

Analytical - Collects and researches data; Uses intuition and experience to complement data; Designs workflows and procedures.
Design - Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Demonstrates attention to detail.
Problem-Solving - Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem-solving situations; Uses reason even when dealing with emotional topics.
Project Management - Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities.
Technical Skills - Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others.
Customer Service - Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.
Interpersonal Skills - Focuses on solving conflict, not blaming; Maintains confidentiality; Listens to others without interrupting; Keeps emotions under control.
Oral Communication - Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
Written Communication - Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.
Teamwork - Exhibits objectivity and openness to others' views; Contributes to building a positive team spirit; Supports everyone's efforts to succeed.
Visionary Leadership - Displays passion and optimism; Inspires respect and trust; Mobilizes others to fulfill the vision.
Change Management - Develops workable implementation plans; Communicates changes effectively; Builds commitment and overcomes resistance; Prepares and supports those affected by change; Monitors transition and evaluates results.
Leadership - Exhibits confidence in self and others; Inspires and motivates others to perform well; Effectively influences actions and opinions of others.
Quality Management - Looks for ways to improve and promote quality; Demonstrates accuracy and thoroughness.
Business Acumen - Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.
Cost Consciousness - Works within approved budget; Develops and implements cost-saving measures; Conserves organizational resources.
Diversity - Demonstrates knowledge of EEO policy; Shows respect and sensitivity for cultural differences; Educates others on the value of diversity; Promotes a harassment-free environment; Builds a diverse workforce.
Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethics; Upholds organizational values.
Organizational Support - Follows policies and procedures; Completes administrative tasks correctly and on time; Supports organization's goals and values; Supports affirmative action and respects diversity.
Strategic Thinking - Develops strategies to achieve organizational goals; Understands organization's strengths & weaknesses; Adapts strategy to changing conditions.
Judgement - Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.
Motivation - Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.
Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Develops realistic action plans.
Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
Quality - Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.
Quantity - Meets productivity standards; Completes work in a timely manner; Strives to increase productivity; Works quickly.
Safety and Security - Observes safety and security procedures; Determines appropriate action beyond guidelines; Reports potentially unsafe conditions.
Adaptability - Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.
Attendance/Punctuality - Is consistently at work and on time; Ensures work responsibilities are covered when absent; Arrives at meetings and appointments on time.
Dependability - Follows instructions, responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.
Initiative - Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities.
Innovation - Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention.
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
Ability to write reports, business correspondence, and procedure manuals.
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the public.
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume.
Ability to apply concepts of basic algebra and geometry.
Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.
Ability to deal with problems involving several concrete variables in standardized situations.
To perform this job successfully, an individual should have knowledge of Microsoft Outlook Contact Management systems; Microsoft Excel Spreadsheet software knowledge is a must, and all other software programs related to MS Office Suite.
Valid Driver’s license with a safe driving history.
Marketing experience, including advertising, copy development, working with graphic designers, etc.
Product management experience, including launching products, ideally in a related industry, such as construction or building products.
Strong familiarity with power tools, perhaps as a contractor or trades professional, or at a manufacturer or retailer of power tools.

Nice To Haves

Previous experience with both retail and distribution channels is preferred.
Master’s degree in marketing, Business, or related discipline preferred.
We also will consider non-degreed candidates with significant and highly relevant experience.

Responsibilities

Manage product development portfolio strategies to include new product development roadmaps and existing product portfolios to align with the company’s vision and objectives.
Understand product life cycles to create planning processes and timelines to develop new products.
Manage the overall product development process from ideation to processing the necessary steps and approvals to the implementation and product launch.
Thoroughly understands primary applications for all related products and accessories while understanding the current competitor’s product’s strengths, weaknesses assortments, and marketing strategies.
Have complete knowledge and assessment of the market, both targeting users and dealer requirements including current trends, size of the user segments, building code requirements, market opportunities, and geographical strengths to develop strategies to position and develop products that lead the market.
Establish and employ product innovation positioning with attribute planning that articulates the value proposition to our targeted users.
Drive market and competitive analysis to define clear product differentiation and positioning.
Lead/support cross-functional (research) development teams that may include engineering, sales, marketing, logistics, purchasing, outside research firms, and others to develop further new/refreshing products and promotional tactics.
Responsible for increasing category revenue and profit by developing new products, enhancing products/solutions, implementing promotional activity, and developing/creating sales aids to further build user awareness and brand energy.
Timely execution of marketing plans and effectively communicating critical information throughout all facets of the organization.
Develop promotional strategies along with the marketing team for new and sustaining products that reinforce the Brand and value to both targeted users and dealers.
Monitor workflow, milestones, and processes to ensure timelines and deadlines are achieved.
Build and maintain category competitor and user database to aid in gaining knowledge and customer preferences.
Responsible for continually driving suggestions, contributions, plans, and solutions.
Deliver product presentations to key customers, trade press, and attend required tradeshows.
Determine annual forecasts and sales budgets for related product categories.
Strong time management, project management, and strategic planning skills while having a clear vision of the “big picture”.
Support the quality improvement process by working closely with the QC team by assisting at the field, service, and user levels.
Develop product knowledge programs to help educate the sales team, customer service department, service centers, and dealer’s sales employees.
Be able to manage, mentor, coach, and lead staff in developing skill sets that support departmental succession planning.
Continue to be challenged and motivated to always be the best in the industry and always look for ways to deliver winning results.
Constantly implement creative, consistent vehicles that fully support the company’s prime objectives regarding professional users, products, and focus.
Responsible for monthly reports that contain progress on related projects, sales analysis, and any relevant information concerning market trends and developments.

Benefits

Medical, Dental, and Vision insurance options after 30 days of employment
Flexible spending accounts (FSA) & Health Savings Accounts (HSA)
Employee assistance program (EAP) for mental health and well-being
Paid subscription to Headspace and 5 other members of your choice
Competitive pay & performance-based incentives
Company branded vehicle provided
401(k) retirement plan with company match
Basic Term Life insurance is 100% company paid
Long-term Disability Coverage 100% company paid
Disability Coverage
Voluntary Coverage: Critical illness, accidental, hospital indemnity, whole life, and supplemental life plans.
Paid time off (vacation, sick leave, and 13 paid holidays)
Employee discounts on Makita tools and accessories - because we know you love quality tools!
Training programs
Tuition reimbursement
Internal promotion opportunities
Collaborative, innovative work environment