Marketing Operations and Email Lead
About The Position
829 Studios is looking for an experienced Marketing Operations and Email Lead for the Email & Automation Marketing Team who is skilled in planning & managing projects for a number of B2C and B2B clients. This person will own the buildout and design of audience specific emails within our client's digital marketing agreement. They should have proven success building and managing a variety of email programs for various types of clients and have an entrepreneurial attitude. They must be able to work across teams, have strong communication skills and help drive a strong campaign from start to finish. They should have experience in running operationally complex projects focused on growth across the customer lifecycle. The ideal candidate has a curious mind, a great personality, and a strong work ethic.
Requirements
- 7+ years of email marketing experience within HubSpot
- Proven expertise with HubSpot and a comprehensive understanding of its ecosystem
- At least 3 years of Agency experience in a similar role
- Proven track record with cross-functional collaboration and achieving high customer satisfaction
- Experience within the digital advertising landscape and related technologies
- Experience with Google or Microsoft Office Suite
- Familiarity with marketing initiatives and goals
- Comfort with business analytics and producing data-driven insights and reports
- Outstanding interpersonal skills
- Strong attention to detail and organizational skills
- HubSpot Marketing, Sales, and Customer Service Certifications, as well as account management certifications
Responsibilities
- Tactically operate all Hubspot Hubs on accounts for all clients
- Identify gaps in clients' strategies and oversee the development of tailored solutions to enhance satisfaction and drive revenue growth
- Develop comprehensive customer lifecycle strategies that align with clients' business objectives, with ROI as a guiding metric
- Understand third-party tools and their integration with HubSpot to inform strategic recommendations
- Collaborate with technologists to optimize clients’ HubSpot instances and execute technology strategies
- Develop monthly reports, quarterly business reviews, and strategic recommendations based on performance data
- Conduct all Hubspot training sessions for clients
- Work with manager and team leadership to continue to define and refine the role and processes.
- Create/maintain all elements of email marketing initiatives - strategic sending, expertise in marketing automation programs, and providing optimization suggestions to clients.
- Proactively recommend strategies using new platform features to maximize HubSpot adoption
- Maintain and report on A/B testing strategies that support business outcomes.
- Participate in email marketing thought leadership and become a true platform SME.
Benefits
- Remote Workplace. You have the option to work at our office in Boston or remotely in the United States.
- Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 12 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
- 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.
- Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.
- Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
- Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.
- Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
- Continuing Education. Receive a personal budget to attend events and conferences.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
