Marketing Measurement & Analytics BI Developer

U.S. Bank • Minneapolis, MN

22h • Hybrid

About The Position

At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One. Job Description The Marketing Analytics and Technology team supports Business Unit Marketing and the Enterprise Analytics & Customer Experience (EACX) organization by helping teams understand how marketing performs across the bank. We focus on measuring, assessing, and clearly communicating marketing results to support growth and efficiency goals. Within this group, the Marketing Analytics Product Owner team partners closely with analysts and marketers throughout the marketing lifecycle. The team provides shared data, tools, frameworks, and centralized reporting to help teams analyze performance, generate insights, and support channel- and program-level measurement, including experimentation and testing. As a BI Developer on the Marketing Analytics Product Owner team, you will help design and maintain reporting solutions that support marketing measurement and performance analysis. You will work alongside other BI developers to build and support dashboards, semantic models, and reporting assets that enable analysts and business partners to understand marketing results and trends.

Requirements

• Bachelor's degree in a related field, or equivalent work experience
• Four to five years of statistical and/or data analytics experience

Nice To Haves

• Experience working with marketing data.
• 1–3 years of experience in reporting and business intelligence, demonstrating progressive increase in responsibility and scope.
• 1+ years of experience with Power BI, including strong knowledge of DAX, Power Query, and data modeling.
• Ability to work efficiently with large and complex datasets.
• Familiarity with SQL and other database technologies.
• Experience with Azure Synapse or other cloud platforms.
• Strong analytical and problem-solving skills.
• Ability to explain technical concepts to non-technical audiences.
• Demonstrated curiosity and willingness to learn new tools and techniques.
• Solid project management and organizational skills.
• Bachelor’s degree in a quantitative field such as econometrics, computer science, engineering, or applied mathematics, or equivalent work experience.

Responsibilities

• Design, develop, and maintain Power BI dashboards and reports that support marketing performance measurement.
• Build and support semantic models and data transformations to ensure consistent and reliable metrics.
• Partner with marketers, analysts, and product owners to understand reporting needs and translate them into effective visual solutions.
• Help centralize and govern dashboards and reporting assets to improve consistency and reuse.
• Monitor and improve data quality, performance, and usability of existing reports.
• Support ongoing enhancements to marketing measurement, experimentation, and reporting processes.

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees