Marketing Manger

Pilz Automation Safety•Canton Charter Township, MI

3d•Onsite

About The Position

Pilz Automation Safety L.P. is technology leader in safe automation technology. In this area, Pilz is consistently developing a role as a total solutions supplier with solutions for safety and automation technology. The objective of Pilz is to automate machines and plants in such a way that the safety of man, machine and environment is always guaranteed. In addition to the head office in Ostfildern near Stuttgart, Germany, Pilz is represented by 42 subsidiaries and branches on all continents. Pilz is currently seeking a Marketing Manager based at our US headquarters in Canton, MI.

Requirements

Bachelor’s Degree from a four-year college or university in Marketing, Business Communication, Public Relations or similar program and six (6) to eight (8) years of related experience and/or training, or an equivalent combination of education and experience
Fluency in Microsoft Office 365, Adobe Creative Suite, and willing to learn specific company software (web site editing, CRM, etc.) as well as other web services
Experience developing and managing a departmental budget of $150,000 or larger
Exhibition/event management experience
Online marketing experience: experience in using Content Management Systems (CMS) and tracking tools (e.g. Google Analytics), experience in SEO and SEA, social media affinity, and marketing automation
Ability to travel for more than a week a few times a year for trade shows and meetings in the US as well as internationally
Ability to work in disbursed and/or virtual team environments
Self-motivated, well-organized and team oriented
Excellent communications skills, verbal and written
Exceptional planning, organizational and time-management skills

Nice To Haves

Previous experience in the automation industry a plus

Responsibilities

Establish and implement the annual marketing plan collaborating with sales, marketing and management.
Communicates and works closely with other Pilz subsidiaries internationally and Headquarter Marketing to ensure consistent brand messaging
Responsible for the marketing budget
Manages and develops marketing programs and materials such as advertising, literature, press releases, social media, and SEO/SEA
Manages lead generation, measures fulfillment and ROI on lead generation, and finds new ways to increase the quality of the leads generated
Develops and maintains effective media contacts, oversees company’s public relations and may act as spokesperson if necessary
Leads trade show, road show, and customer event activities including development of booths and materials
Selects and manages marketing vendors, including printers, graphic artists, advertising agencies and the like
Organizes and conducts customer research to gain an understanding of customers and competitive dynamics
Disseminate industry application stories through market and competitor analyses.
Assists in the creation of success stories, white papers, YouTube videos, Podcasts, Webinars, and similar.
Updates and maintains the company’s internet presence, including the websites and distributor portals
Supervise and execute Human Resources topics such as performance management, recommended disciplinary action, merit increases, etc. for Marketing team members
Other duties as assigned

Benefits

Family health insurance with zero employee contribution, starting on hire date
Family dental insurance with zero employee contribution, starting after 90 days
Three (3) weeks of Paid Time Off (PTO) within one year
Short-/Long-term disability with zero employee contribution, starting after 90 days
Life insurance with zero employee contribution, starting after 90 days
Departmental cross-training
Paid Parental leave
Health Savings Account, no employee participation required, starting on hire date
401(k) contribution, no employee participation required, starting after 90 days
Opportunities for bonuses
and much, much more