About The Position

Develop and execute multi-channel seasonal marketing campaigns that are rooted in business and consumer insights. Support campaign development and execution for market tests of new products to validate consumer resonance and inform national launch approaches. Develop and implement marketing research plans in partnership with Consumer Insights to inform our strategic briefs and go-to-market strategies. Collaborate with a broad group of cross-functional partners to develop comprehensive go-to-market plans, connecting dots across teams to strengthen the work. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances. Ability to communicate clearly and concisely, both orally and in writing, confidently develop and present strategic recommendations, solve complex problems and take new perspective on existing solutions, balance multiple priorities and meet deadlines in fast-changing environments Ability to influence laterally and cross-functionally and experience leading cross-functional teams

Requirements

  • Ability to communicate clearly and concisely, both orally and in writing
  • Ability to confidently develop and present strategic recommendations
  • Ability to solve complex problems and take new perspective on existing solutions
  • Ability to balance multiple priorities and meet deadlines in fast-changing environments
  • Ability to influence laterally and cross-functionally and experience leading cross-functional teams
  • Bachelors degree or 4+ years of US military experience
  • Progressive experience in product or brand management (3-5 years)
  • Cross-functional project management experience (3-5 years)
  • Strong interpersonal skills
  • Must be a proactive self-starter
  • Ability to work both independently and as part of a team
  • MBA
  • Understanding of media principles and metrics
  • Agency management experience
  • Ability to learn quickly and work autonomously
  • Experience managing at least one budget

Responsibilities

  • Develop and execute multi-channel seasonal marketing campaigns
  • Support campaign development and execution for market tests of new products
  • Develop and implement marketing research plans
  • Collaborate with cross-functional partners to develop go-to-market plans
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