Marketing Manager (Hospitality)

ASM Global • New York, NY

8d • Onsite

About The Position

The Marketing Manager will play a pivotal role in driving brand awareness, guest engagement, and revenue growth across the Legends Global hospitality portfolio. This role supports strategic marketing initiatives across multiple business lines, including food & beverage at some of the world’s most iconic venues. This individual will lead the planning and execution of marketing campaigns, creative content development, and on-site activations that bring the Legends Global brand and our partner venues to life. The ideal candidate combines creativity and strategic thinking with a data-driven mindset and thrives in a fast-paced, collaborative environment.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3–5 years of experience in marketing, preferably within hospitality, food & beverage, or entertainment.
• Strong understanding of integrated marketing, brand storytelling, and consumer engagement.
• Excellent writing, editing, and visual communication skills.
• Experience managing multiple projects and stakeholders simultaneously.
• Proficiency in Microsoft Office; familiarity with Adobe Creative Suite, CMS platforms, and analytics tools (Google Analytics, Sprout Social, etc.) preferred.
• Creative thinker with analytical skills and a passion for crafting experiences that connect people to place.
• Ability to work flexible hours including nights, weekends, and holidays based on need.

Nice To Haves

• Proficiency in Microsoft Office; familiarity with Adobe Creative Suite, CMS platforms, and analytics tools (Google Analytics, Sprout Social, etc.) preferred.

Responsibilities

• Develop and execute integrated marketing campaigns across digital, social, email, and in-venue channels to drive guest traffic, sales, and engagement.
• Support brand storytelling and promotional calendars that align with operational and seasonal priorities.
• Collaborate with internal teams, agency partners, and venue leadership to deliver consistent and impactful marketing initiatives.
• Partner with the Legends Global creative team to develop on-brand collateral, menus, digital signage, and promotional assets.
• Manage photography, content capture, and media opportunities to showcase offerings and guest experiences.
• Ensure all creative executions adhere to Legends Global brand guidelines and visual identity standards.
• Contribute to digital marketing efforts including paid media, website content, and email marketing.
• Support social media strategies and engagement plans in collaboration with internal digital teams and external partners.
• Analyze campaign performance to optimize ROI, engagement, and conversion metrics.
• Work closely with operations, culinary, merchandise, and sales teams to align marketing efforts with business goals.
• Develop promotional toolkits, event marketing plans, and partnership activations that drive awareness and incremental revenue.
• Assist with internal communications and employee engagement campaigns across venues and programs.
• Track and analyze marketing KPIs and provide regular performance recaps and recommendations.
• Manage project timelines, budgets, and deliverables to ensure all campaigns launch on time and within scope.

Benefits

• Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees