Marketing Manager, The Dial Press, Random House (Hybrid)
About The Position
The Random House Group seeks a dynamic and highly motivated Marketing Manager to lead title-specific marketing campaigns for The Dial Press, reporting directly to the Dial Vice President of Marketing. The Dial Press, an imprint of the Random House Group , publishes books driven by the heart: emotionally affecting works of memoir, narrative nonfiction, and fiction that tell stories of self-revelation, help us connect with others, and offer fresh, intimate, and inspiring perspectives. We are committed to amplifying the voices of women and LGBTQ+ and nonbinary storytellers and creating community through our publishing programs. Dial is the proud publisher of many New York Times bestselling and award-winning authors, including Ann Napolitano, Lyla Sage, Lamya H, Glennon Doyle, Allegra Goodman, Sarah Kay, Cara Bastone, Laura Lynn Jackson , and Geena Rocero. The Marketing Manager will work closely with publicity, editorial, sales, and the consumer insights teams to execute campaigns for books across a variety of genres: commercial fiction and romance, literary fiction, nonfiction/memoir, poetry, and wellness. The Ideal candidate will also be responsible for maintaining and growing The Dial Press Instagram account and other platforms.
Requirements
- Experience: Minimum of 5 years of marketing experience in trade or educational book publishing
- Skills: Excellent communication, presentation, and writing skills
- Self-motivated and able to prioritize tasks effectively
- Strong creative thinking and strategic planning abilities
- Ability to multi-task and thrive in a fast-paced, deadline-driven environment
- Proactive and exceptionally organized, with a strong attention to detail
- Technical Proficiency with Microsoft Office Suite and experience designing marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva
Responsibilities
- Consumer outreach
- Preorder campaigns
- Author platform development
- Influencer marketing
- Advertising, and overall creative strategy
- Identify potential audiences for each book and ways to reach them through advertising, promotion, and social media while also keeping up to date on new platforms and marketing methods
- Proficiency as well as strong interest in platform development and in using social media as a marketing tool
- Pitch potential partners to secure cross-promotional opportunities that enhance campaign reach and effectiveness
- Flexibly manage budgets for assigned titles, ensuring effective allocation of resources
Benefits
- Full-time employees are eligible for our comprehensive benefits program.
- Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
