Marketing Manager, LIFE SCIENCES

Fujifilm • Raleigh, NC

404d • $101,275 - $143,325

About The Position

The Marketing Manager for Bioscience and Pyrogen Testing (BSPT) at FUJIFILM Irvine Scientific, Inc. will oversee all marketing aspects of the BSPT product portfolio, which includes Laboratory Chemicals and LAL/Biosafety Testing. This role is crucial for driving sales growth, developing marketing strategies, and managing a team of product managers across the Americas and EMEA. The position requires a strong background in life sciences and marketing, with a focus on customer acquisition and market analysis.

Requirements

• BA/BS degree in Biology, Chemistry, life sciences, or Marketing and 6+ years experience; MBA preferred.
• 4+ years experience with MBA in biotechnology or life sciences marketing.
• Experience in managing people is required.
• Industry experience within the LIFE SCIENCES is required.
• Science background preferred.
• Proven ability to build relationships and lead cross-functional teams.
• Experience in managing multiple stakeholders and resolving conflict within teams.
• Knowledge of sales and marketing principles and a technical background.
• Proficient in MS Word, Excel, PowerPoint, Outlook.
• Excellent communication skills including oral, written and presentation techniques.

Responsibilities

• Responsible for the marketing management of assigned product line(s) within the Bioscience and Pyrogen Testing (BPST) product portfolios.
• Develop and execute on inbound and outbound marketing strategy to help drive continued company sales growth across the BPST product portfolio.
• Develop and execute strategic and tactical marketing plans with unique positioning and messaging.
• Utilize voice of customer, voice of sales, and market research to develop messaging that drives customer acquisition and expansion.
• Create effective promotional marketing materials, sales tools and marketing collateral in collaboration with marketing communications team.
• Create product bundling strategies that maximize both the BSPT and other Fujifilm product portfolio revenues.
• Analyze sales and profit performance of assigned product areas and recommend enhancements to promotional efforts.
• Travel to meet with distributors/customers and attend conference meetings, and trade shows.
• Work with distributors to strategize and improve promotional materials for their specific markets.
• Report out new market trends and gaps to senior leadership in the US and Japan.
• Partner with technical support teams in the US and Japan to ensure marketing messaging is consistent with global strategy.
• Effectively communicate marketing plans across the internal organization and field sales, and report key success metrics and ROI.
• Travel and represent FUJIFILM Irvine Scientific at tradeshows, seminars and customer sites.
• Provide direction to and manage a growing team of global product managers.

Benefits

• Medical, Dental, Vision
• Life Insurance
• 401k
• Paid Time Off

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Machinery Manufacturing
• Education Level: Bachelor's degree