Marketing Manager, Grow with Google

Google LLC•Mountain View, CA

59d•$137,000 - $201,000

About The Position

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. Grow with Google is Google's initiative to help Americans get the skills needed to land good jobs or advance in their careers, and to help our business partners find the critical talent they need. We built Grow with Google based on the fundamental belief that the opportunities created by technology should be available to everyone. We are incredibly proud of the workers, entrepreneurs, and students we have helped. Now we want to help tens of millions of people learn to use AI. And we need to do it with our partners, because historic innovations in AI are already changing the way we live and work. We need training strategies to help students and workers benefit from this technology and gain new skills for today and tomorrow's jobs. And we need partners across industries and sectors to make AI education available in communities around the country. Google believes that a collaborative approach is necessary to make this a reality. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Requirements

Bachelor's degree or equivalent practical experience.
6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
Experience in managing cross-functional or cross-team projects.
Experience in learning and development with a focus on workforce development and education partnerships landscape.

Nice To Haves

Experience in marketing encompassing product positioning, narrative development, and collateral creation.
Ability to cultivate and expand key partner relationships.
Ability to develop and implement creative marketing ideas, and manage competing projects with tight deadlines.
Excellent written and verbal communication skills, with the ability to build trust and rapport with partners, drive stakeholder alignment and scale communications across internal and external teams.
Strong problem-solving skills, with a data-driven approach to marketing.

Responsibilities

Understand what our key partners (e.g., employers, education institutions, non profits) as well as graduates value from the Grow with Google work. Translate that into messaging, campaigns and how this shows up in our keynotes, site and more.
Work across multiple teams to contribute to the development and refinement of launches.
Drive engagement and ideation of opportunities for Google to join the conversation.
Support our presence at major company and industry events by helping to develop content, collateral, and event strategies that showcase our leadership in AI skilling.
Support across teams for building new video production content, campaigns and ongoing launches.