Marketing Manager - Global Brand Strategy, Partners

Dexcom • San Diego, CA

2d • Remote

About The Position

Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health. We are driven by thousands of ambitious, passionate people worldwide who are willing to fight like warriors to earn the trust of our customers by listening, serving with integrity, thinking big, and being dependable. We've already changed millions of lives and we're ready to change millions more. Our future ambition is to become a leading consumer health technology company while continuing to develop solutions for serious health conditions. We'll get there by constantly reinventing unique biosensing-technology experiences. Though we've come a long way from our small company days, our dreams are bigger than ever. The opportunity to improve health on a global scale stands before us. Joining the Product & Channel Marketing team, you will be the Global Marketing point of contact for partners, building and nurturing relationships with AID, pen and digital health partners across the world. Reporting directly to the Global Brand Strategy Lead, you will collaborate very closely with the Product Partner team and the regional teams to shape the strategy and contribute to grow our network of partners.

Requirements

• Minimum 10 years of experience with at least 3-5 years of international experience, working with Canada, EMEA or APAC.
• Extensive marketing experience incl. product definition, positioning and branding. Experience with product launches is a must.
• Stellar record of managing B2B partnerships.
• Strong analytical skills.
• KPI and result-driven. Can show projects where they made an impact in the past.
• Developed sharp presentation skills, written and oral.
• Comfortable leading projects in coordination with 5 to 10 teams, in high pressure international settings.
• Typically requires a Bachelor’s degree and a minimum of 8-12 years of related experience.
• At this level a graduate degree may be desirable with 4 years of related experience

Nice To Haves

• Strategic Planning Experience or Business Development Experience would be a plus.

Responsibilities

• Coordinate cross-functional efforts to better understand the competitive landscape, market dynamics, opportunities and risks for our portfolio of connections, across key markets.
• Lead strategic planning around Go-To-Market alongside the product partner team, working closely with competitive intelligence, business development, medical, clinical and the regions.
• Design data and evidence generation plan to support GTM strategies, collaborating across clinical, market access, legal, regulatory, and other functions.
• Generate compelling and competitive claims including testing and approval.
• Develop and own the Global Partner Marketing playbook – blueprints, templates and guidelines, process and operations to cooperate on marketing activations with partners, along with a library of evergreen assets.
• Manage co-activations with partners at large HCP or DTC conferences, working closely with our HCP Brand Activation team and the regional teams involved.
• Manage day-to-day relationships with partners.
• Centralize review and approval of all partner materials, both Dexcom and partner generated.
• Own the partner dashboard: ensure KPIs and reporting alignment across markets, provide timely updates to leadership, product team partners and key stakeholders.

Benefits

• A front row seat to life changing CGM technology.
• Learn about our brave #dexcomwarriors community.
• A full and comprehensive benefits program.
• Growth opportunities on a global scale.
• Access to career development through in-house learning programs and/or qualified tuition reimbursement.
• An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees