Marketing Manager - Bancorporation

Hewlett Packard EnterpriseSalt Lake City, UT
262d$114,000 - $167,200

About The Position

Zions Bancorporation is seeking a Marketing Manager to lead, develop, and manage internal communication campaigns that capture the bank's history, culture, and strategic priorities. This role is part of an expanding marketing team that is building a dynamic, in-house Creative Studio and innovative Demand Center. The Marketing Manager will partner with various stakeholders to craft messaging and marketing collateral, oversee content creation for internal channels, and ensure compliance with banking laws and regulations. This position offers the opportunity to shape a creative vision with real impact in a legacy brand.

Requirements

  • A master's or bachelor's degree in marketing, business, finance, or a related field is preferred.
  • A minimum of 5+ years of experience in marketing, digital marketing, or a similar field with a focus on banking and/or retail bank products.
  • Skilled at weaving organizational history, mission, and values into communications that resonate with diverse employee groups, potential hires, and investors.
  • Adept at building relationships across departments, from HR/Recruiting to Investor Relations, ensuring integrated messaging and smooth project execution.
  • Ability to manage multiple projects simultaneously and effectively.
  • Proficiency in conducting market research and competitive analysis to inform marketing strategies.
  • Strong written and verbal communication skills to present data findings effectively.

Responsibilities

  • Partner with various stakeholders like Investor Relations and HR/Recruiting teams to craft messaging, marketing collateral, and communications that showcase Zions Bancorporation's value.
  • Oversee content creation for newsletters, intranet portals, and other internal channels, coordinating with Leadership, PR, and marketing teams to uphold brand standards.
  • Generate ideas and content for sales collateral, advertising, external websites, and printed signage for events.
  • Coordinate and enforce branding guidelines and standards across departments and business lines.
  • Ensure compliance with banking laws and regulations, as well as internal policies and procedures.
  • Contribute to additional marketing tasks or strategic projects based on organizational needs.
  • Mentor and train new staff and champion educational opportunities.

Benefits

  • Medical, Dental and Vision Insurance - START DAY ONE!
  • Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
  • Health Savings (HSA), Flexible Spending (FSA) and dependent care accounts
  • Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays
  • 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
  • Mental health benefits including coaching and therapy sessions
  • Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire
  • Employee Ambassador preferred banking products

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Computer and Electronic Product Manufacturing

Education Level

Bachelor's degree

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