Marketing Lead

Founders ConnectNew York, NY
7d$140,000 - $220,000Hybrid

About The Position

Founders Connect is partnering with a high-growth, mission-driven startup to hire a hands-on Marketing Lead. This is a builder role for someone who loves shipping content, shaping positioning, and scaling awareness from early-stage to widely recognized. You’ll own marketing end-to-end as both strategist and executor—driving awareness, credibility, and commercial impact. This is not a big-team, big-budget environment. You’ll be creating, writing, and testing content yourself.

Requirements

  • 3–5+ years in marketing (brand, content, growth, social, integrated), ideally in startups or high-growth environments
  • Proven track record scaling brand awareness and/or social channels
  • Strong writing and storytelling skills; you can show specific posts/campaigns you personally shipped
  • Strong “taste” and judgment—can explain why marketing works (or fails)
  • Comfortable operating as an IC and moving fast without heavy resources

Nice To Haves

  • experience taking a brand from unknown → well-known
  • proficiency with Canva and/or Figma

Responsibilities

  • Own and scale the company’s LinkedIn strategy and create sales enablement content that supports pipeline growth
  • Lead conference + field marketing strategy and brand presence to build credibility with enterprise/public-sector stakeholders
  • Partner with internal leaders (including technical teams) to build authentic, high-impact social presences on platforms like X/Twitter
  • Design and execute top-of-funnel marketing to attract exceptional, mission-driven talent
  • Lead brand and positioning from concept to execution—personally writing, posting, and iterating quickly
  • Build lightweight marketing systems and processes that scale with the company

Benefits

  • Competitive equity
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