Marketing Growth Specialist - Proposals

BHC•Overland Park, KS

3d•Onsite

About The Position

The Marketing Growth Specialist helps to deliver marketing programs designed to drive additional business primarily through digital marketing, mass media, direct mail and other forms of traditional advertising focused on the civil engineering industry. 75% of the job will involve creating material needed for proposals and project sheets. Who We Are Our everyday work impacts how people do everyday living, through improved connectivity, transportation, safety, and community development. As a service business, we are all about our people. Our shared values and objectives focus on integrity and professionalism. We embrace teamwork, process management, and collaboration and are growth oriented because we believe growth creates opportunities. As each person continues to learn and grow professionally, we advance as an organization. What We Do Our Corporate Growth and Strategy Team is focused on building the BHC brand and highlighting projects of our experts through storytelling, customer engagement and thought leadership. How You Can Grow With Us Opportunities for growth are endless based on your desire to learn. We are excited to share details of your career path options with you during your employment. Positions such as Sr. Marketing Growth Specialist and Business Services Manager may be in your future.

Requirements

Experience 2+ years marketing proposal experience
Demonstrated ability to work in a team-oriented, fast-paced work environment
Skills Proficiency in Adobe InDesign, Photoshop & Microsoft Office Suite
Ability to communicate effectively with technical staff, project leaders and the marketing team
Able to handle multiple projects and priorities with short deadlines
Detail oriented with solid writing, editing and graphic design skills
Must desire to deliver exceptional customer service
High level of expectations for brand management compliance
Education Bachelor’s degree required, preferably in marketing or communications

Nice To Haves

AEC experience preferred
Illustrator and Open Asset experience is a plus
Experience in Vantagepoint CRM is a plus
Certifications/Specialty Focus CPSM certification preferred
Other specialty training or emphasis areas such as proposal development, digital, database, social media, etc.

Responsibilities

Assists in leading coordination of marketing materials including creation, management of logo items for service segments, updating and management of SOQ content, segment resumes - approximately 75% of the time
Project sheets proposal coordination - layout, assists in writing, distribution, updating all content and resumes
Be a contributing partner to thought leadership and strategy development – a critical, analytical thinker who helps identify challenges and opportunities relative to the initiatives and projects
Works with the team to partner with multiple internal departments and external vendors
Promotes brand awareness through marketing efforts
Copy writing - able to quickly understand technical information and use for compelling story
Coordinates marketing materials - creation, logo items management for groups, update and management of SOQ content, segment resumes, and project sheets
Graphic design/layout of external and internal communication pieces, marketing collateral, presentation materials, digital marketing, and manages outside print company to meet brand expectations
Manages direct mail software system, analytics reporting for creative digital marketing
Works with the team to understand the process and execute on project overviews and updates, using 3rd party and competitive research, participating in discussions with both internal departments and external partners, analyzing program results, and presenting key updates and findings to team
Makes updates to company website
Manages media relations by establishing working relationships with media, write release and pitch article ideas for publication
Attends and represents marketing as a brand ambassador at various networking and industry events
Brand integrity management – ensures all corporate brand standards are met on everything that leaves the office (digital, print or tangibles)
Social media - understand the concept and use company channels for relationship building, lead generation and market intelligence, and marketing communications for the brand
Event planning - must seek out locations, plan and execute client entertainment to support marketing. Events are stand alone and in conjunction with trade shows. This includes event communication/invitation coordination
Trade shows – Researches what shows to attend and coordinates schedule, is on-site as needed to manage any hospitality event we host in conjunction with a show, coordinates marketing communications before and after tradeshows to targets (writes and executes), and captures all prospect names/actions in CRM system
Market Research - assists with research and information collection of market intelligence
CRM database entries - opportunities, activities, new contact entry, updates