Marketing Graphics Communication Coord

Federal Signal Corporation•Houston, TX

63d

About The Position

Design and production of select advertisements, direct marketing tools, tradeshow graphics, brochures, spec sheets, cutaway illustrations, and in-house audio/video projects. Includes understanding of the print production process and serving as liaison with vendors for quotes and proofing Develop and maintain graphics and animations for ESG websites and other appropriate digital marketing tools. This includes designing web page templates, animations, and digital marketing tools such as 360 interactive product tours, etc. Cutaway artwork requires working alongside engineering to understand the functionality of ESG products and using that information to create cutaway illustrations and animations Manages electronic library of photos for Jetstream and monitors photos to be taken - new products, units with special options, outdated photos, etc., Collaborates with Marketing and Sales to stay informed of the availability of custom units Prepare and update company catalogs, brochures, and other company marketing material to provide the latest up-to-date products and solutions Plan and prepare marketing material and necessary exhibits required for Jetstream and attendance at industry Trade Shows. Travel to required shows, coordinate and/or assemble booth, attend and participate in Trade Shows, tear-down and package material for return to Jetstream. Travel is required, and some weekend travel or Show Attendance may be necessary Executes and coordinates production of product literature, product releases and product data sheets with Market Managers and Product Managers Works closely with Marketing Manager and other internal company contacts to understand requirements, help develop messaging and create cost efficient graphic designs through available mediums Purchases specialty promotional items in adherence to budget and plan that promote high visibility within distribution channel Capable of multitasking, prioritizing, managing time efficiently and meeting deadlines Must be willing and able to travel 10-15% As required, participates in special assignments

Requirements

Bachelor's degree in Marketing, Graphic Design, Communications, Public Relations or Business discipline, required
3 - 5 years working experience in a marketing role
Experience in layout/design and desktop publishing a requirement.
Advanced Microsoft Office skills: Excel, Word, PowerPoint
Adobe InDesign, Illustrator and Photoshop; ability to navigate new programs with ease and comfort
Adobe Creative Suite, required
Animation and 3D rendering experience, required
Must be organized, reliable, detail-oriented and able to follow up on tasks

Nice To Haves

Marketing Automation/Systems experience a plus
Copywriting/proofreading skill a plus
Knowledge of photography and video a plus

Responsibilities

Design and production of select advertisements, direct marketing tools, tradeshow graphics, brochures, spec sheets, cutaway illustrations, and in-house audio/video projects. Includes understanding of the print production process and serving as liaison with vendors for quotes and proofing
Develop and maintain graphics and animations for ESG websites and other appropriate digital marketing tools. This includes designing web page templates, animations, and digital marketing tools such as 360 interactive product tours, etc. Cutaway artwork requires working alongside engineering to understand the functionality of ESG products and using that information to create cutaway illustrations and animations
Manages electronic library of photos for Jetstream and monitors photos to be taken - new products, units with special options, outdated photos, etc., Collaborates with Marketing and Sales to stay informed of the availability of custom units
Prepare and update company catalogs, brochures, and other company marketing material to provide the latest up-to-date products and solutions
Plan and prepare marketing material and necessary exhibits required for Jetstream and attendance at industry Trade Shows. Travel to required shows, coordinate and/or assemble booth, attend and participate in Trade Shows, tear-down and package material for return to Jetstream. Travel is required, and some weekend travel or Show Attendance may be necessary
Executes and coordinates production of product literature, product releases and product data sheets with Market Managers and Product Managers
Works closely with Marketing Manager and other internal company contacts to understand requirements, help develop messaging and create cost efficient graphic designs through available mediums
Purchases specialty promotional items in adherence to budget and plan that promote high visibility within distribution channel
Capable of multitasking, prioritizing, managing time efficiently and meeting deadlines
Must be willing and able to travel 10-15%
As required, participates in special assignments