Marketing Director – Lead, Inspire, and Grow a High-Performing Marketing Team

Visiting Angels of Jenkintown•Jenkintown, PA

31d

About The Position

We are seeking a Marketing Director to oversee all marketing activities across multiple territories. This role is responsible for supervising a team of marketers, developing strategy, strengthening referral relationships, and ensuring consistent, high-quality brand representation in the community.

Requirements

Extensive experience in community relations, outreach, or healthcare marketing
Proven ability to lead, coach, and supervise a marketing team
Excellent presentation, relationship-building, and public speaking skills
Strong organizational ability with a positive, flexible, and resilient mindset
High ethical standards and professionalism
ALL APPLICANTS MUST BE ABLE TO PROVIDE PROOF OF VACCINATION.

Nice To Haves

Experience with recruiting tools or applicant tracking systems a plus

Responsibilities

Lead & Grow the Marketing Team
Supervise, mentor, and support all marketers across territories
Hire, onboard, and develop new marketing staff as the department expands
Provide coaching, performance feedback, and strategic direction
Drive Referral & Client Growth
Build and maintain high-value relationships with hospitals, senior communities, physician groups, and other referral partners
Create a strong, sustainable referral pipeline across all markets
Oversee the development and maintenance of caregiver referral sources
Develop & Execute Marketing Strategy
Create and execute comprehensive marketing and outreach plans
Lead event strategy, sponsorships, advertising, and promotional activities
Track results, analyze performance, and refine strategies based on data
Strengthen Brand Presence
Ensure a consistent external brand image across all territories
Oversee all outreach events (CEU events, community events, partner events)
Develop Corporate level partnerships
Serve as the face of the organization to community partners
Collaborate Across Departments
Work closely with the Wellness Team to understand client needs and integrate insights into marketing messaging
Support executive leadership with mentor programs and organizational initiatives
Serve as a trusted advisor to leaders across the company