Marketing & Digital Strategy Manager

Remington Hospitality • Dallas, TX

279d

About The Position

Remington is a dynamic, growing, independent hotel management company with over 40 years of experience in the hospitality business. Providing top quality service in the areas of property management and condominium hotel management, Remington's track record of success demonstrates a unique understanding of the hotel business in all phases of the economic cycle. Our culture across these disciplines is centered on achieving results. At Remington, we believe that our people are the ultimate source of our competitive advantage. Remington is “the place where passionate people thrive.” If you're passionate about driving industry-leading Revenues in the Hospitality industry, then we are the place for you. Come join us! A forward-thinking hotel management company, Remington Hospitality is distinguished by its commitment to simply being the best, not the biggest, delivering hospitality, and creating value for every owner and customer, every time. We need a passionate Marketing & Digital Strategy leader to bring together best-in-class marketing vision, strategy, and execution to maximize profitability and market share for Remington's portfolio of Independent & Lifestyle hotels. Be part of the team that makes Remington the BEST hospitality management firm in the industry, not simply just the biggest.

Requirements

• 4-year degree required
• 5+ years of experience in marketing communications, digital strategy, branding, public relations, etc.
• Marketing and/or Digital/eCommerce experience with independent and/or soft branded hotels.
• Proficiency managing paid media campaigns and strategies.

Nice To Haves

• Koddi paid media buying platform experience
• Adobe Creative Suite (Photoshop, InDesign, or Illustrator) experience
• Google Analytics and/or Google Ads (formerly AdWords) experience

Responsibilities

• Enhance the company's use of marketing channels to improve market share and drive revenue performance for all hotels and outlets within assigned portfolio of hotels.
• Own the development of the marketing roadmap for the portfolio and oversee its execution.
• Develop, manage, and execute marketing and branding initiatives including reporting, analytics, advertising, marketing plans, collateral, videography and photography, and market research.
• Position hotels as leaders in competitive markets.
• Align strategic marketing KPIs.
• Structure strategic marketing plans to effectively deliver relevant and engaging messaging to an ideal targeted customer profile to drive commercial metrics.
• Analyze marketing and digital performance to make data-driven recommendations on budgets and strategic and tactical executions.
• Manage and optimize the portfolio's email marketing strategy.
• Ensure development and pull-through of hotels' brand strategy across all consumer touch points.
• Oversee paid media and advertising vehicles to maximize revenue delivery for portfolio of hotels.
• Champion, develop, and execute successful public relations, social media and influencer marketing strategies.
• Collaborate with General Managers, Directors of Sales & Marketing, Commercial Strategy partners, and above-property leadership to deliver on-strategy marketing programs.
• Manage internal resources and external partners and hold them accountable to delivering best-in-class service and performance.
• Influence the development and execution of portfolio-wide strategies.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree