Marketing Database Analyst

Miccosukee Resort & Gaming

About The Position

We are looking for an experienced Marketing Database Analyst to join our team at Miccosukee Casino & Resort. As a valued team member, we are committed to delivering a memorable, impressive, caring, committed and original experience for our guests, our team members, and community. We uphold this commitment by providing a safe and enjoyable workplace where YOU are our number one priority. Miccosukee Casino & Resort is expanding, with completed projects including a new Smoking Room & Bar, a High Limit Slots area, and a VIP Lounge, all designed to enhance the guest experience. Future plans include a lazy river and water park, an over 2,000 capacity entertainment venue, and renovated hotel rooms to become a top South Florida destination. We are proud to be recognized for both our workplace culture and guest experience. Miccosukee Casino & Resort has been awarded the 2023 Miami-Dade Favorites Gold Award for Best Casino, named Miami New Times’ Best of Miami Winner in 2024, and recognized as a USA Today Top Workplace in both 2024 and 2025. We are seeking passionate, service-oriented individuals to join our exceptional team. If you’re ready to grow with us while enjoying competitive compensation, great benefits, and a fun work environment, we look forward to meeting you!

Requirements

Bachelor’s degree in Marketing, Statistics, Computer Science, or a related field.
Experience in database management and data analysis.
Proficiency in data analysis tools (e.g., SQL, Excel, SAS) and knowledge of CRM systems.
Strong analytical skills and ability to translate complex data into actionable insights.
Excellent communication and presentation skills.
Knowledge of marketing principles and digital marketing trends.
Detail-oriented with a strong analytical mindset.
Proactive and able to work independently as well as part of a team.
Strong problem-solving skills and the ability to think strategically.
Maintain physical stamina and proper mental attitude while dealing effectively with guests, management, team members, and outside contacts while working under pressure and meeting deadlines.
Must be able to frequently move freely about the property, maintain manual dexterity to operate job related equipment, such as telephones, copiers, etc., withstand various activities such as frequent walking, sitting for long periods and withstand prolonged standing, stretching, bending and kneeling without restriction.
Be able to work indoors and be exposed to various environmental contaminants including smoke.
Ability to lift or carry a minimum of 20 pounds unassisted in the performance of specific tasks assigned.
Must be able to work with others, communicate well, receive direction, and provide feedback when needed to achieve department goals and objectives.
Must maintain a positive attitude toward work and interface with guests in a congenial and polite manner.
Must be able to address stressful situations with clients with dignity and the utmost tact and politeness.
Must be able to touch and handle supplies in a safe and non-hazardous manner, maintaining proper hygiene, cleanliness, and disposal methods.
English required, bilingual preferred.

Nice To Haves

Experience with data visualization tools is a plus.

Responsibilities

Data Management: Maintain and manage the database to ensure accuracy, completeness, and accessibility of data. This includes data cleansing, deduplication, and regular updates.
Data Analysis: Conduct thorough analysis of marketing data to identify trends, patterns, and insights. Utilize statistical methods to analyze data and generate useful reports.
Segmentation and Targeting: Develop and implement segmentation strategies for campaigns. Identify target audiences based on data analysis and help tailor marketing efforts to these segments.
Campaign Analysis: Measure and analyze the effectiveness of campaigns. Provide insights on performance metrics such as customer engagement, conversion rates, and ROI.
Reporting and Visualization: Create reports and dashboards for marketing and other stakeholders. Present complex data in an understandable and visually appealing manner.
Collaboration: Work closely with teams to understand their data needs and support them with relevant data and insights. Collaborate with IT and other departments to enhance data collection and analysis capabilities.
Market Research: Assist in market research and competitive analysis to understand market trends and dynamics.
Data Governance: Ensure compliance with data privacy and protection standards. Contribute to the development of policies and best practices for data governance.
Team Members are expected to conduct and carry themselves in a professional manner at all times and to observe the Company’s standards, work requirements and rules of conduct.
Consistent and regular attendance is an essential function of this job.
Performs other related duties as assigned.