Marketing Coordinator, Alaska Collection

Pursuit Collection•Columbia Falls, MT

3d•Onsite

About The Position

At Pursuit, we offer more than just a place to visit, we create opportunities for our guests to truly connect with iconic destinations. Our experiences include world-class attractions and distinctive lodges, all designed to highlight the unique beauty of each location. Beyond that, we offer thoughtfully crafted restaurants, retail, and transportation services that help our guests immerse themselves fully in the experience. What ties it all together are the friendly faces you’ll find along the way, the thoughtful amenities, and the delightful details that make every visit feel personal and unforgettable. The Marketing Coordinator for Alaska Collection will support the TAC & larger Pursuit marketing teams in the coordination of marketing activities that will drive visitation and revenue growth at TAC. The position is based in Anchorage, Alaska and reports directly to the Marketing Manager, Alaska.

Requirements

1 year marketing experience
Excellent written communication and creative writing skills
University degree or college diploma in Marketing, Communication, Tourism or Graphic Design an asset
Competent with social media platforms: Facebook, Instagram, Twitter, Snapchat, Youtube, Pinterest, LinkedIn, TikTok etc.
Familiar with website CMS systems
Competent with Microsoft Office (ie. Excel, PowerPoint, Outlook, Word)
Should have good brand representation judgement
Desire to work in a fast-paced organization
Ability to work flexible hours, including some weekends
Ability to work as team but also on your own
Valid Drivers’ License
Valid Passport (can be obtained post-hire, but will be required)
Ability to travel with overnight stays as needed.

Nice To Haves

Basic understanding of Adobe CS an asset. With emphasis on Adobe InDesign, Adobe Photoshop and Adobe Lightroom.
Experience with photography and videography an asset

Responsibilities

Support the Manager, Marketing in Alaska Collection, and the larger Pursuit marketing team, ensuring each line of business within Alaska achieves their revenue targets.
Execution in-market collateral and signage plans.
Update go-to-market strategies and promotional events with a focus on priority businesses, new activations and guest journey touchpoints in Alaska.
Support the digital team in collecting and generating content for the Pursuit website and other digital communications (as directed)
Help manage the storage of marketing assets including images, electronic files and creative archive library within our digital asset management system.
Support the Marketing Manager in Alaska Collection in all other tasks as assigned, i.e. placing local advertising, executing on affiliate marketing initiatives, managing small creative projects, supporting business month-end administrative tasks, organizing asana and the marketing forms etc.
Support the social media and content marketing teams by collecting content in the form of photo and video, as well as identify new content opportunities.
Assist with the implementation of media and influencer marketing visits. This may include on-site hosting, as required.
Align priorities with counterparts in Revenue team, Operations Team and Senior Leadership Team
On-the-ground Marketing contact for collaborators
Establish process for seasonal accuracy monitoring and updating
Coordination of Marketing requests from internal and external stakeholders.
Support larger marketing team with in-destination projects for Alaska (Property Tours, photoshoots, content collection, etc)