Marketing Coordinator, Lodge Kohler

Kohler Co.•Green Bay, WI

11d•$28•Onsite

About The Position

The Marketing Coordinator position will support the department by executing tactical tasks from across various projects, helping maintain baseline operations for individual businesses around the resort. This position will be responsible for assisting with campaign execution, content creation, social media scheduling, reporting, and administrative support. Additionally, the Marketing Coordinator will contribute to cross-functional collaboration and provide new perspectives, working closely with marketing managers and business leaders.

Requirements

Degree or pursuing a degree in Marketing, Communications, Business, or a related field.
Strong written and verbal communication skills.
Familiarity with social media platforms and digital marketing tools (ex. Meta Business Suite, Google Analytics, Canva, etc.).
Basic understanding of marketing principles and branding.
Ability to multitask, meet deadlines in a fast-paced environment.
Detail-oriented with strong organizational skills.
Creative and innovative thinker willing to contribute ideas and concepts to the team.
Proficiency with Microsoft Office Suite.
Team oriented with a proactive and positive attitude.
Applicants must be authorized to work in the US without requiring sponsorship now or in the future.

Responsibilities

Schedule social media content across wellness businesses (Bold Cycle, Yoga on the Lake and Woodlake Market) using platforms such as Instagram and Facebook.
Capture moments, events, and community stories in Kohler, WI for all businesses assigned.
Manage project intake and workflow through Workfront, ensuring accurate and timely submission of creative requests.
Design and coordinate the creation of promotional signage and posters for events, campaigns, and community updates.
Organize and execute the distribution of printed materials across designated locations for the resort and wellness businesses.
Create and deploy emails with Revinate/Navis, MailChimp & Mind Body.
Create audience segments, develop email creative, deploy emails, phone number creation and identify new email strategies.
Modify templated designs and graphics for social media while maintaining brand standards.
Respond to and fulfill external requests for resort photography and logos.
Create reports, analyze data and articulate results within Adobe Analytics, PowerBI, Revinate and social media platforms.
Invoice processing and monthly expense submittals.
Marketing Coordinator will collaborate with Marketing Managers for weekly projects and tasks to ensure progress is being made towards timelines and Hospitality department goals.
Perform and complete all other tasks assigned by leadership.