Marketing Coordinator

LEARFIELDAtlanta, GA
20h

About The Position

This position will play a key role in coordinating the execution of marketing programs that promote the sale of collegiate licensed product, both locally and nationally, for collegiate institutions, based on an annual marketing spend. Effective communication, time management and a high work ethic is necessary for this role and the team around it to be successful. Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions. Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work. Our Mission Powering the connection of fans to the brands and experiences they love. Our Core Values Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun

Requirements

  • Ability to professionally and effectively communicate in writing and verbally to those with a wide range of skill levels and varying position levels within the business.
  • Ability to design and deliver presentations.
  • A high degree of integrity and trust in interpersonal interactions.
  • A passion for serving and helping others.
  • Outstanding multitasking skills.
  • Ability to manage multiple deadlines and lead in an environment of constant change.
  • Ability to think strategically

Nice To Haves

  • Experience using Microsoft Office and Canva

Responsibilities

  • Coordinate marketing projects upon inception ensuring proper execution to meet deadlines, deliver accurately against scopes of work, effectively utilize internal project management system to accurately track and communicate all project updates with internal team.
  • Serve as the internal primary point-of-contact with Production and Creative teams.
  • Assist with the collection of performance data, images and other assets for use in marketing campaign recaps both for internal and external use.
  • Manage invoice process for projects and communicate budget status to team.
  • Actively participate in territory or client meetings by providing pertinent updates of areas of responsibility to Marketing
  • Write scopes of work, based on program plans, which outline schedule, responsibilities and required costs, Partnerships and/or directly to clients as needed.

Benefits

  • Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability.
  • Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
  • Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.
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