Marketing Coordinator

Broadcast Management GroupWashington, DC
28d

About The Position

Broadcast Management Group (BMG) is seeking a Marketing Coordinator to support day-to-day execution of marketing and communications across BMG’s core service lines: Managed Services (NOC, Cloud Master Control & Transmissions, MAM), Live Production, Studios, and Broadcast Systems Integration. This is an early-career role (ideal for 1–3 years experience) for a detail-oriented, technically capable marketer who enjoys shipping high-quality work and learning fast. You’ll work closely with marketing leadership and cross-functional stakeholders (operations, engineering, production) to coordinate digital content, email marketing, CRM support, social media, website updates, and campaign execution.

Requirements

  • Bachelor’s degree in Marketing, Communications, PR, Business, or related field (or equivalent experience).
  • Working knowledge of a CMS (WordPress preferred) and comfort making content edits.
  • Familiarity with a CRM (HubSpot preferred) and list/data management.
  • Strong writing, editing, and attention to detail.
  • Comfortable working with technical subject matter and learning new tools quickly.
  • Highly organized and meet deadlines.

Nice To Haves

  • Experience supporting B2B services marketing (managed services, technology services, production services).
  • Basic design skills (Canva and/or Adobe tools).
  • Familiarity with email marketing tools, UTM tracking, and simple A/B testing.
  • Experience coordinating video content (scripting support, shot lists, basic post-production workflow).

Responsibilities

  • Campaign Support (Email, Paid, Organic, Social)
  • Build and schedule email campaigns and newsletters to promote services, guides, and announcements.
  • Support marketing campaigns that drive inbound inquiries for Managed Services, Master Control, MAM, and Live Production.
  • Coordinate promotional timelines for webinars, events, case studies, and service launches.
  • Content & Communications
  • Draft, edit, and format short marketing copy (LinkedIn posts, email blurbs, landing page updates, announcements).
  • Maintain consistent brand voice across platforms (website, email, social).
  • Support press/news updates and internal announcements as needed.
  • Website / CMS Updates
  • Update and maintain website content (service pages, resources, locations, and basic SEO hygiene).
  • Upload and format graphics, PDFs, and resources (guides/checklists, case studies).
  • Coordinate with internal stakeholders to keep service messaging accurate as offerings evolve.
  • Video Content Coordination (Website + Social)
  • Coordinate production of short marketing videos (briefs, scheduling, approvals, publish plan).
  • Package raw footage and notes for the editor (titles, captions direction, CTA links, required blur).
  • Publish videos to the website and social channels with the correct page alignment (e.g., studios, MAM, master control).
  • CRM & Marketing Operations
  • Maintain lists, segmentation, and data hygiene in the CRM (HubSpot preferred).
  • Support lead routing and campaign tracking (UTMs, form submissions, lifecycle stages).
  • Assist with reporting on campaign performance and pipeline activity.
  • Analytics & Reporting
  • Track and report on marketing performance: email metrics, website traffic, campaign conversions.
  • Pull basic reports from Google Analytics and CRM dashboards and share insights with leadership.
  • Team Support / Coordination
  • Assist with preparing marketing materials (one-pagers, presentations, capability decks).
  • Coordinate calendars and logistics for webinars, shoots, and internal review cycles.
  • Help keep projects organized and moving (status tracking, follow-ups, approvals).
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