Marketing Coordinator - Operations

Curana Health, Inc.

About The Position

At Curana Health, we’re on a mission to radically improve the health, happiness, and dignity of older adults—and we’re looking for passionate people to help us do it. As a national leader in value-based care, we offer senior living communities and skilled nursing facilities a wide range of solutions (including on-site primary care services, Accountable Care Organizations, and Medicare Advantage Special Needs Plans) proven to enhance health outcomes, streamline operations, and create new financial opportunities. Founded in 2021, we’ve grown quickly—now serving 200,000+ seniors in 1,500+ communities across 32 states. Our team includes more than 1,000 clinicians alongside care coordinators, analysts, operators, and professionals from all backgrounds, all working together to deliver high-quality, proactive solutions for senior living operators and those they care for. If you’re looking to make a meaningful impact on the senior healthcare landscape, you’re in the right place—and we look forward to working with you. For more information about our company, visit CuranaHealth.com. Summary This role supports the operational and digital publishing side of marketing. The Marketing Coordinator, Operations helps keep marketing collateral, compliance documentation, and website resources accurate, organized, and up to date. The work spans tracking HPMS submissions, managing production files, supporting website updates, and preparing materials for internal and external presentations.

Requirements

Coursework, certification, or experience in business administration, health administration, or a related field.
1–3 years of experience in one or more of the following: Front-end website content updates (WordPress or similar CMS) Managing production files, file organization, inventory, or fulfillment Marketing coordination, marketing operations, or administrative support in a fast-paced environment Working with document management, version control, or compliance-driven content (such as material ID tracking or Medicare Advantage workflows) Accessibility-compliant document formatting (Section 508 / WCAG)

Nice To Haves

WordPress or similar CMS
Salesforce Marketing Cloud
Salesforce CRM
Google Analytics (GA4)
SharePoint / OneDrive
Adobe Acrobat
InDesign
PowerPoint
Monday.com

Responsibilities

Track and document HPMS approval dates, material IDs, filing references, and website versioning requirements.
Maintain organized archives of marketing collateral, compliance logs, and website publishing records.
Upload approved documents to website libraries (provider resources, member resources, formularies, directories, and related content), ensuring alignment with filing and approval dates.
Support front-end website updates in partnership with the Operations Marketing Manager, including: Content edits Icon refreshes Resource tile updates Replacing PDFs and downloadable forms
Conduct pre- and post-publishing QA checks to confirm accuracy, correct links, and accessibility standards.
Prepare proof sheets, sample kits, and supporting materials for client and partner presentations.
Manage marketing store updates, inventory adjustments, and order fulfillment.
Document and share meeting notes, publishing updates, and post-presentation action items.
Compile campaign reporting and maintain records of approved materials.
Support presentation preparation by updating decks, assembling sample packets, coordinating demos, archiving materials, and tracking follow-up tasks.
Support the Digital Marketing Manager and/or Marketing Director with: Email sends, link testing, and analytics setup Campaign reporting and presentation dashboards Data entry for charts and dashboards summarizing campaign performance
Update metrics, reports, and dashboards based on new data or feedback.