About The Position

Senior Content Strategist exists to shape the stories, resources, and thought leadership that help people understand healthcare differently—and trust Redirect Health as a guide in a complex system. In this role, you will: Serve individuals, families, small businesses, brokers, and internal teams through clear, credible, and compelling content Be responsible for building and leading a multi-channel content strategy that supports brand trust, organic growth, and the full customer journey Directly impact how people discover, understand, and engage with affordable, accessible healthcare This is a hybrid role for someone who: Enjoys strategic storytelling, editorial leadership, and hands-on execution Takes ownership and follows through Wants their work to have real-world impact

Requirements

  • 5+ years of experience in content strategy, editing, or editorial leadership, ideally in B2C or B2B2C environments.
  • Proven ability to create and manage multi-channel editorial plans.
  • Exceptional writing and editing skills with strong attention to detail, structure, and narrative cohesion.
  • Experience collaborating with SEO teams or agencies; a solid understanding of SEO best practices.
  • Strong ability to translate complex healthcare or technical topics into clear, engaging content.
  • Comfortable managing multiple projects, deadlines, and stakeholder inputs.
  • Experience working with CMS platforms, content tools, SEO software, and cross-functional teams. Including, HubSpot and Birdeye, Sprouts Social.

Nice To Haves

  • Healthcare, insurance, or health tech background is a plus.

Responsibilities

  • Own: The comprehensive content strategy across website, blog, email, newsletters, social media, and long-form resources
  • Support: Marketing, sales, and customer success teams with content that educates, builds trust, and supports every stage of the funnel
  • Collaborate with: The Director of Growth Marketing, Direct Response Copywriter/Strategist, SEO partners, design, product, sales, and customer success teams
  • Improve: Brand consistency, organic traffic, inbound leads, and audience engagement through high-quality, SEO-informed content
  • Advocate for: Clear, human storytelling that makes healthcare easier to understand and positions Redirect Health as a trusted voice

Benefits

  • $0 monthly premiums
  • $0 to add your spouse or children
  • $0 deductibles (we reimburse them)
  • $0 out-of-pocket maximums
  • FREE healthcare for you and your entire family
  • Dental & Vision insurance
  • Paid time off & sick time
  • 401(k) access
  • A mission-driven team that believes in doing the right thing
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