Marketing Content Coordinator

Signature Products Group • Salt Lake City, UT

1d

About The Position

Signature Products Group® (SPG) is an industry leader in the design, development, manufacture, and distribution of licensed products for some of the most recognized brands in the world. We partner with brands to expand their product categories and ensure consistent, high-quality representation across every channel — from concept through retail. SPG values creativity, teamwork, and a passion for product storytelling. We thrive in a collaborative environment where innovation and accountability drive results. The Content Coordinator works closely with the Content Manager to execute photo and video shoots, track product assets, and maintain alignment across internal teams and external brand partners. This role is critical in keeping seasonal campaigns, product launches, and content pipelines on schedule and on brand. This individual ensures that every product and campaign has the right content available at the right time — helping SPG deliver consistent, high-quality content across all licensed brands. This is a highly organized, detail-driven role ideal for someone who thrives on structure, timelines, and creative collaboration. You will work in conjunction with Marketing Managers, Product Line Managers, Product Developers, and Designers, while reporting to the Content Manager.

Requirements

• 1-3 years' experience in content coordination, production support, or marketing
• Ability to work in a collaborative team environment, participating in group discussion, critique, and brainstorming with an ability to deliver and receive feedback.
• Proficiency in building and maintaining spreadsheets and structured trackers (Excel, Google Sheets)
• Able to navigate asset management platforms for organizing and distributing content (Dropbox, Google Drive)
• Creativity, and a passion for storytelling
• Experience with Project Management Software (Asana)
• Familiarity with Adobe Creative Suite (Illustrator, Photoshop, Lightroom, Bridge)
• Strong written and verbal communication skills
• Exposure to photography, video, or creative production workflows
• Comfortable managing multiple priorities in a fast-paced environment

Nice To Haves

• Hands on experience with photography is not required but a plus.
• Copywriting, proofing, and editing skills are a plus.
• Inquisitive and curious mindset
• Experience building marketing and content strategies/direction.
• Able to work in a fast-paced entrepreneurial environment while managing multiple projects at a time.

Responsibilities

• Collaborate with the Content Manager to manage all content resources: Lifestyle and Product photography, Video & Copy
• Maintain and update trackers for creative assets and deliverables
• Understand scope and assist the Content Manager in planning and executing photo and video content, ensuring timely delivery and deadline adherence.
• Help create project briefs and tracking documents for photo, video, and copywriting projects. Preparing product lists, shot plans, and logistics documents.
• Communicate and review potential contractors, photographers, models, and vendors to execute on projects.
• Maintain Brand identity by ensuring that all content reflects each brand’s voice, values, messaging, and guidelines.
• Working closely with the Jr. and Sr. Graphic designers to manage digital folders, file naming, and metadata to maintain a clean and searchable content archive.

Benefits

• 401(k) program and company match
• Health, dental, and vision insurance
• Health savings account
• Employee assistance program
• Basic life and AD&D insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 51-100 employees