Marketing & Communications Specialist

Spring Education Group•Milpitas, CA

21h•$72,000 - $82,000•Onsite

About The Position

Stratford School, part of Spring Education Group, is a leading independent WASC-accredited private school in California offering courses from preschool through 12th grade. Stratford Preparatory Milpitas, opened in Fall 2025, will serve grades 6 through 10 in the 2026–27 school year, expanding to grades 6 through 12 by Fall 2028. It offers a rigorous college preparatory program grounded in real-world applications of science, technology, engineering, arts, math, and leadership, with opportunities for honors, Advanced Placement, and post-AP college-level courses. The school aims to develop confident learners and is building a team committed to an exceptional student experience. The Marketing and Communications Specialist will be a driven, creative, and solutions-oriented individual responsible for building and amplifying the story of this new and rapidly growing school. This role involves both strategy and execution of internal stakeholder communications and communicating the school's vitality to the Stratford Schools network and the local and external community. The specialist will act as the "storyteller in residence," supporting admissions and enrollment efforts led by school leadership. This is a build role, not a maintenance role, where the work will directly influence enrollment, strengthen community engagement, position the school as a leading college preparatory program in the Bay Area, and contribute to the long-term success of the school. The ideal candidate is energized by building from the ground up, taking initiative, and making a visible impact.

Requirements

A self-starter who takes ownership and follows through
A problem solver who approaches challenges with creativity and determination
A strong storyteller who can capture and communicate what makes a school special
A highly organized professional who can manage multiple priorities with precision
A collaborator who builds strong relationships across teams
A professional with sound judgment, especially in high-stakes or time-sensitive situations
A learner who stays current with trends in digital marketing and communications
Bachelor’s degree in communications, marketing, public relations, or a related field
3 to 5 years of experience in marketing, communications, or a similar role
Excellent writing and verbal communication skills
Strong project management skills with the ability to meet deadlines
Proficiency with Google Workspace, Microsoft Office, Adobe Creative Suite, Canva, and social media tools
Ability to work both independently and collaboratively
Availability to support occasional evening and weekend events

Responsibilities

Partner with school leadership and network teams to design and execute a comprehensive marketing and communications strategy that supports enrollment growth
Generate content based on a collaboratively developed editorial calendar highlighting curricular achievements, school values, and community events.
Maintain and drive positive traffic to social media sites, including Facebook and Instagram and update review sites such as Yelp and Niche.
Translate school priorities into clear, compelling messaging for internal and external audiences
Identify opportunities to increase visibility, strengthen brand presence, and expand community reach
Develop and manage a dynamic editorial calendar that highlights student achievements, academic programs, and school culture
Capture and share authentic stories that reflect the energy and excellence of the school
Produce high-quality written, visual, and digital content across platforms
Manage and grow social media platforms including Facebook, Instagram, and LinkedIn
Maintain and enhance the school’s presence on review platforms such as Yelp and Niche
Monitor engagement metrics and adjust strategies to drive traffic and interest
Create communications that directly support admissions and enrollment goals
Collaborate with admissions and leadership on campaigns, events, and outreach efforts
Strengthen connections with prospective families and the broader community
Ensure clarity and consistency across all school communications including newsletters, programs, and announcements
Anticipate communication needs across departments and deliver timely, effective messaging
Serve as the point of contact for external inquiries beyond admissions
Identify and secure opportunities that elevate the school’s profile and create opportunities for students
Support the design and execution of student and parent satisfaction surveys
Track alumni engagement and contribute to long-term community building