Marketing Communications Associate

Royal Cup CoffeeBirmingham, AL
18dOnsite

About The Position

The Marketing Communications Associate reports to the Sr. Manager, Marketing Communications and assists Royal Cup's marketing communications (MARCOM) strategy. This role will have direct responsibility for content planning, editorial calendar development and execution, and project management.

Requirements

  • Minimum of a bachelor's degree in marketing, communications, or another related field.
  • 5+ years of relevant experience in Marketing Communications.
  • Exceptional project and time management skills - highly organized, detail focused, and accountable.
  • Strong verbal & written communication and editing proofreading skills
  • Content creator and producer of digital content.
  • Proficient in relevant B2B social media tools and platforms.
  • Ability to work in a fast-paced, sometimes ambiguous environment, with rapidly changing priorities.
  • Strong sense of urgency and a self-starter.
  • Expert (or ability to become one) MS Excel, PowerPoint, Word, and SharePoint.
  • Positive Attitude.
  • Proficient in Adobe Creative Suite and CRM.
  • Ability to travel up to 30% as required based on business needs, often requiring overnight stay to attend meetings, trade shows, training, and other work-related events as scheduled.
  • Ability to successfully complete the pre-employment process.

Nice To Haves

  • Experience in the foodservice industry and B2B marketing.
  • Coffee or Tea experience a plus.

Responsibilities

  • Manage social media content and editorial calendar for all channels and platforms.
  • Manage multiple projects simultaneously while coordinating with key stakeholders.
  • Work collaboratively across Royal Cup on content development and production.
  • Manage video content and calendars.
  • Photography project management.
  • Manage marketing campaign content development.
  • Work as project manager for multiple trade shows and sponsorships.
  • Manage trade show budget and calendars.
  • Manage plan and execution at the event: product, equipment, and collateral.
  • Manage online product catalogs, and ensure listing accuracy, and current images.
  • Execute changes and source relevant assets.
  • Coordinate with cross-functional team to keep data updated and accurate.
  • Support communication plan development that achieves ROI goals.
  • Understand Royal Cup's brand voice and customer insights to tell our story.
  • All other duties as assigned.

Benefits

  • Royal Cup Coffee offers a competitive compensation plan and a comprehensive benefits program.
  • On top of being a part of a well-caffeinated team, the benefits program includes healthcare, dental, vision, 401(k), company-paid life and disability insurance, Flexible Spending Account plan, select tuition reimbursement, paid parental leave, remote work opportunities, paid holidays, and vacation time.
  • We also provide ongoing training that is designed to provide maximum success for our employees.
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