Marketing & Communications Associate

Midwest Capital Advisors • Grand Rapids, MI

23h

About The Position

The Marketing & Communications Associate is responsible for developing and executing compliant, client-focused marketing and communication initiatives that support the firm's brand, growth, and client engagement goals. This role manages content across digital channels including email, social media, web, events, and multimedia while coordinating with internal stakeholders and external partners to ensure consistency and accuracy. The position blends strategic thinking with hands-on execution in a highly regulated financial planning environment. In this role you will: First and foremost , align to our core values and mission as an organization

Requirements

• Utilize your bachelor's degree in marketing, communications, or related field and at least 3+ years of experience

Responsibilities

• Develop and execute t he firm's integrated marketing and communications strategy in alignment with business objective s , brand standards, and financial services compliance requirements.
• Contribute to the development and implementation of marketing processes, tools, technologies, and content that drive firm growth and enhance client engagement.
• Manage and optimize the firm's social media presence, with a primary focus on LinkedIn and Facebook, ensuring consistent messaging and regulatory compliance.
• Serve as the primary point of contact for website development, hosting, updates, and enhancements, coordinating with internal teams and external vendors as needed.
• Assist in the design and execution of a cohesive client communication strategy for both wealth management and retirement plan clients.
• Plan, execute, and manage email marketing campaigns, including content development, distribution list management, and performance tracking.
• Coordinate and support client events, webinars, and educational programs, including logistics , promotion, and follow-up communications.
• Produce, edit, and support the development of video and multimedia content to strengthen brand visibility and client education.

Benefits

• Co mpetitive total compensation
• Bonus opportunity
• 401(k)
• Profit Sharing Plan
• 4 weeks of PTO
• 7 Paid Holidays
• Summer hours
• Phone stipend
• Medical benefits with HSA contributions
• Collaborative and f amily-oriented culture
• Strong work-life balance
• Paid association memberships
• Charitable donations/contributions

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level