Marketing Communication Consultant

Health Care Service CorporationRichardson, TX
2dHybrid

About The Position

At HCSC, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers. Join HCSC and be part of a purpose-driven company that will invest in your professional development. Job Summary BASIC FUNCTION This position will be heavily involved in managing projects on behalf of the Brand Creative team at HCSC. Under the supervision of the manager, this role will be working with multiple stakeholders including business partners, designers, internal review teams, and leadership to ensure delivery of projects which are on brand, on time, and on message. Through creative and technical innovation and brand guidance, this position helps drive brand compliance and recognition, customer engagement and overall business growth. NOTE: this role is hybrid/flex and requires in-office visibility three days per week. Relocation will not be extended; sponsorship will not be offered either now or in the future.

Requirements

  • Bachelor Degree or 4 years experience in writing, marketing and communication activities.
  • 4 years experience in communications.
  • Clear and concise interpersonal, verbal and written communication skills.
  • PC proficiency to include Word, PowerPoint and Lotus Notes.
  • Self-starter with ability to handle multiple projects simultaneously

Nice To Haves

  • Bachelor Degree in Journalism or Communications.
  • Knowledge of HCSC products.
  • Knowledge of various print, photo video production, and graphic design.
  • Knowledge with Desktop Publishing.

Responsibilities

  • Develop, review and produce audience specific marketing/sales product literature, newsletters, and other communications used in selling and retaining accounts and educating our members and potential members.
  • Research, write, edit and assist in coordinating the production and publication of materials in print and/or electronic formats.
  • Work with Marketing, Sales, Product Management, and Product and Market Research to create promotional plans for new introductions, change in ancillary benefits administrators; e.g., vision vendor.
  • Assist Marketing and Sales staff to determine the most effective ways to convey the key benefits/features of our products to producers, clients, prospective clients, employees or members.
  • Evaluate end result and is responsible for recommending any changes.
  • Participate in budget planning and analysis.
  • Review invoices and enter key information in database to track expenses per product line, communication medium, etc.
  • Chair and/or serve on various communications committees and producer, employer and/or member newsletter committees.
  • Work with Product Management and Legal to ensure collateral materials comply with federal and state legislation, BCBSA brand regulations, and minimize exposure to litigation.
  • Collaborate with Legal, Medical Directors, Product Management, Marketing and Sales, E-Solutions, Product and Market Research, ITG, Graphics, and other professional and management staff to produce communications.
  • Work with external consultants/vendors, including benefit program management (pharmacy benefits administrator), communications/marketing agencies, translators, photographers, fulfillment houses, and designers to develop content for newsletters and literature and manage the review, production, distribution, and budgetary processes.
  • Keep track of usage and inventory for all literature within his/her purview.
  • Arrange for documents to be posted to the Intranet and for translations of materials to other languages

Benefits

  • At Health Care Service Corporation, you will be part of an organization committed to offering meaningful benefits to our employees to support their life outside of work. From health and wellness benefits, 401(k) savings plan, pension plan, paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for employees.
  • Learn more about our benefit offerings by visiting https://careers.hcsc.com/totalrewards.
  • This role aligns with an annual incentive bonus plan subject to the terms and the conditions of the plan.
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