Marketing Assistant

Mark Morris Dance Group•New York, NY

6d•$23 - $23•Onsite

About The Position

The Mark Morris Dance Group (MMDG) seeks a part-time Marketing Assistant to join a highly motivated, results-driven marketing team dedicated to advancing the reputation and brand visibility of the Mark Morris Dance Group and Music Ensemble, while expanding awareness of the Mark Morris Dance Center and the Dance for PD® program. The Marketing Assistant will support the execution of MMDG’s marketing and content strategy across owned, earned, and paid channels, with a particular emphasis on content creation and email marketing. This position reports to the Marketing and Communications Manager. The successful candidate will join a collaborative community of passionate arts and administrative professionals inspired by Mark Morris’s commitment to artistic excellence, access to the arts, and the power of the arts to connect and engage communities. MMDG is deeply committed to ongoing equity and inclusion efforts. All staff are expected to actively uphold the organization’s core values, including celebrating a diverse community, pursuing excellence in all aspects of our work, expanding access, exposure, and opportunity in dance and music, and cultivating creativity.

Requirements

1 year of Marketing experience
Creative, resourceful, entrepreneurial mindset, with roll-up-your-sleeves mentality
Proficiency with MS One Drive and MS SharePoint
Experience working with Adobe Creative Cloud or other design and video editing applications
Experience with Salesforce or another CRM a plus

Responsibilities

Work closely with the Marketing and Communications Manager to craft messaging that supports institutional, fundraising, and marketing goals.
Assist the Marketing and Communications Manager in coordinating with national and international presenters to support the company while on tour.
Support press and media efforts by liaising with the Dance Group on press listings, pitches, press kits, and other press assets.
Collaborate with the Marketing and Communications Manager to maintain and update the department’s archiving system, including photographs, videos, press articles, and press quotes.
Assist with institutional email marketing campaigns, including: Drafting and laying out email in Salesforce Building and maintaining prospect segmentation and suppression lists Analyzing and reporting on email performance metrics
Assist with routine website updates and edits to ensure accuracy and timeliness of content.
Support the creation of social and paid ad content for the Dance Group, Dance Center, and Dance for PD programs across platforms.
Work with designers and vendors to traffic all design projects from inception to completion.
Update in-house marketing collateral, including flyers and monthly class calendars, and maintain supply and in-house distribution of printed marketing collateral.