Marketing and Event Coordinator

HVAC DISTRIBUTORS INC•Mount Joy, PA

11d•$55,000 - $65,000

About The Position

Essential Duties and Responsibilities: Marketing: Utilize our Event Management Software to create digital content to promote both Events and Trainings; manage the Events in the Software and/or Sales Force Create Sales Force Campaigns to assemble invitee lists which are then tracked in the Event Management Software Utilize Salesforce marketing automation to invite attendees and automate registrations and responses into the Event Management Software Utilize Sales Force reporting and dashboards to provide real time updates regarding Event activities and status Develop content for and design event materials for advertising and promoting events and training which may include: Flyers, Web Sites, and/or Email templates Events: Accountable for the planning, execution and effectiveness of company events Research venues and vendors and select based on their fit, quality, and cost Establish and maintain relationships with event vendors, food service providers and venue contacts Plan all event details and aspects, including location, timing, content, and target attendees with input from company stakeholders Coordinate vendor payments and ensure invoicing of any event fees due from attendees Responsible for establishing event budgets with manager and then managing to meet or beat budget Coordinate and oversee all event operations including set-up, execution and tear-down Analyze and evaluate event feedback and results, provide recommendations for improvement to all sponsor stakeholders Attends and assists at company events within our entire footprint at the direction of the Marketing Manager Sales Support: Coordinates event venues, outside event speakers and catering Create the sales events in the Event Management Software and track through Sales Force Create corresponding event campaigns and monitor/maintain/measure event RSVPs in Salesforce Coordinate manufacturer factory tours, product expos, and other off-site training registrations and travel arrangements for Associates and Customers Coordinate internal Sales Blitzes Training Support: Coordinate off-site training locations, outside trainers, and catering Create the training events in the Event Management Software and track through Sales Force Create corresponding training campaigns and maintain training RSVPs in Salesforce Update and maintain training certification process in Salesforce and Eclipse Maintain Training Video Library on website Why work for HVAC Distributors? We have been in business for over 35 years Competitive compensation program Annual incentive program Full benefit package first of the month following 30 days of employment 401k Program with match State of the art technology Growth opportunities Best Places to Work in PA 2023, 2024 & 2025

Requirements

Bachelor's degree (B. A.) from four-year college or university
5 years’ marketing experience
Experience in event planning or event coordination in a corporate environment
Valid Class “C” Drivers License with good driving record.
Proven track record of creative, successful events.
Ability to multi-tasks and meet deadlines.
Possess excellent communication and interpersonal skills.
Experience in managing budgets and tracking expenses
To perform this job successfully, an individual must have proficiency in and Event Management Software, Microsoft Office products, Sales Force CRM, Wordpress, and Adobe Creative Suite.

Responsibilities

Utilize our Event Management Software to create digital content to promote both Events and Trainings
Manage the Events in the Software and/or Sales Force
Create Sales Force Campaigns to assemble invitee lists which are then tracked in the Event Management Software
Utilize Salesforce marketing automation to invite attendees and automate registrations and responses into the Event Management Software
Utilize Sales Force reporting and dashboards to provide real time updates regarding Event activities and status
Develop content for and design event materials for advertising and promoting events and training which may include: Flyers, Web Sites, and/or Email templates
Accountable for the planning, execution and effectiveness of company events
Research venues and vendors and select based on their fit, quality, and cost
Establish and maintain relationships with event vendors, food service providers and venue contacts
Plan all event details and aspects, including location, timing, content, and target attendees with input from company stakeholders
Coordinate vendor payments and ensure invoicing of any event fees due from attendees
Responsible for establishing event budgets with manager and then managing to meet or beat budget
Coordinate and oversee all event operations including set-up, execution and tear-down
Analyze and evaluate event feedback and results, provide recommendations for improvement to all sponsor stakeholders
Attends and assists at company events within our entire footprint at the direction of the Marketing Manager
Coordinates event venues, outside event speakers and catering
Create the sales events in the Event Management Software and track through Sales Force
Create corresponding event campaigns and monitor/maintain/measure event RSVPs in Salesforce
Coordinate manufacturer factory tours, product expos, and other off-site training registrations and travel arrangements for Associates and Customers
Coordinate internal Sales Blitzes
Coordinate off-site training locations, outside trainers, and catering
Create the training events in the Event Management Software and track through Sales Force
Create corresponding training campaigns and maintain training RSVPs in Salesforce
Update and maintain training certification process in Salesforce and Eclipse
Maintain Training Video Library on website