Marketing and Communications Specialist - Community Planning and Development

City and County of Denver • Denver, CO

5d • Hybrid

About The Position

With competitive pay, great benefits, and endless opportunities, working for the City and County of Denver means seeing yourself working with purpose — for you, and those who benefit from your passion, skills and expertise. Join our diverse, inclusive and talented workforce of more than 11,000 team members who are at the heart of what makes Denver, Denver. The City and County of Denver is seeking a Marketing and Communications Specialist to lead comprehensive communication strategies for the Department of Community Planning and Development (CPD), which helps guide Denver’s growth, enhancement and preservation, in collaboration with residents, community partners and other city agencies. CPD staff prepares visioning plans, land use regulations, and codes, and reviews, permits, and inspects development across the city. This is a unique opportunity to apply your marketing skills and experience and have a major impact on your local community. In this role, you will champion transparency and community engagement by creating and promoting communications to internal and external audiences with the goal of helping residents, community groups, contractors, architects, urban designers, property developers and others better understand and become involved in projects related to city planning, code and regulatory updates, development services, historic preservation, neighborhood property maintenance, and building safety.

Requirements

• Bachelor's Degree in Business Administration, Marketing, Communications, or a related field
• Four (4) years of full performance, professional level experience performing marketing and/or public relations functions including research and analysis, developing public announcements and publications, and developing marketing and/or public relations strategies
• Highly adept at communicating about technical information and complex processes in a way that is user-friendly, easy to understand and improves community engagement and the user/customer experience
• Exceptional interpersonal and relationship-building skills with internal/external stakeholders at all levels of an organization
• Excellent writing, editing and content management skills, with an eye for design for email newsletters, print collateral, websites and other online content
• Experience in journalism and/or media relations
• Familiarity with governmental processes, managing information requests (like CORA/FOIA) and supporting web forms
• Efficiently demonstrates excellent time/work management skills
• Works well under pressure and able to multitask
• Proficient with Microsoft Office
• Knowledgeable of rules for ADA accessibility for electronic communication

Nice To Haves

• Spanish language skills are a plus

Responsibilities

• Project communications: Strategize, create and post online content and collateral related to long-range planning, landmark preservation, plan review, permitting and inspections, and related projects
• Website management: Produce and post content related to CPD services and major projects, manage and complete content update requests from department work teams, and manage and coordinate work of staff web authors
• Newsletter/content management: Serve as lead writer and manager of department’s external newsletters, and create and maintain content calendar
• Internal communications: Coordinate and support internal communications program for department of 280 employees, manage monthly internal newsletter, and support employee engagement events
• Media relations: Respond to media inquiries, serve as department spokesperson (including on-camera interviews), build and manage relationships with local news outlets, and identify opportunities for proactive media outreach
• CORA/records: Support communications around management of Colorado Open Records Act requests, including webpage and request form, and manage and complete CORA requests as needed, with a focus on media and high-interest topics
• Work with the communications team to develop strategies, goals and tactics for outreach to the general public as well as specific audiences, internal and external
• Develop and implement a variety of promotional, educational and informational communications (may include email newsletters, web content, printed collateral, social media, signage, events, video, etc.)
• Creatively add to our suite of communications tools by identifying communications gaps, and implementing content strategies to meaningfully engage new people in city and neighborhood planning
• Tailor communication to multiple audiences and by different types of projects
• Advise, gain buy-in and build support among CPD work teams for your user-friendly approach to resident and customer communications
• Create, maintain and organize web content on www.denvergov.org/CPD to ensure an accurate and current source of information about planning and regulatory initiatives as well as plan review, permitting and inspections processes
• Work with the communications team to optimize website functionality and user experience
• Represent the department at public events, which could include City Council meetings, community and public meetings, public meetings hosted by other government agencies or city departments
• Engage with stakeholder groups and others via email, phone, in person on behalf of the department
• Write and distribute news releases and media advisories
• Manage general media requests and requests for interviews, ensuring accuracy, timeliness and appropriate tone
• Periodically act as spokesperson and represent the department to news media, proactively and reactively, including on-camera interviews
• Follow department-wide and citywide brand standards
• Work effectively and efficiently with internal and external partners

Benefits

• A guaranteed life-long monthly pension, once vested after 5 years of service
• 457B Retirement Plan
• 140 hours of PTO earned within first year + 12 paid holidays, 1 personal holiday, 1 Wellness Day and 1 volunteer day per year
• Competitive medical, dental and vision plans effective within 1 month of start date

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level