Marketing and Communications Specialist, Crop Insurance

American Agricultural•Fargo, ND

11h•Hybrid

About The Position

American Farm Bureau Insurance Services, Inc. (AFBIS, Inc.), a provider of support and crop insurance services to Farm Bureau insurance companies, is seeking a Marketing and Communications Specialist. This is a hybrid role based out of the Fargo office, requiring at least two days a week in the office and one additional day within a two-week period. Experienced remote talent will also be considered for this position. The role involves up to 25% travel. As a Marketing and Communications Specialist, you will collaborate across all levels of the organization and with customers to support crop insurance marketing and communication initiatives. This includes developing digital/print marketing materials, managing web/social media content to inform and engage stakeholders and customers, and translating complex regulatory updates into user-friendly communications.

Requirements

Bachelor’s degree or equivalent experience
3+ years of Marketing Communications experience in Crop Insurance
Working knowledge and understanding of innovative computer technologies applicable to marketing, communications, and event planning
Proficiency with Microsoft Office Products
Strong analytical, critical thinking, decision making, and problem-solving skills
Excellent organizational and time management skills; ability to multi-task and handle multiple priorities often under tight deadlines
Strong interpersonal, verbal and written communication skills
Applicants must be authorized to work in the U.S. for ANY employer without the need for employment visa sponsorship

Nice To Haves

Business to Consumer Marketing experience is a plus
Strong computer and audio/visual skills, Experience in MailChimp, Canva, Photoshop, Illustrator, and InDesign is a plus

Responsibilities

Create clear, concise, and accurate communications related to RMA bulletins, regulatory updates, and industry changes
Interpret complex regulatory information and translate it into user-friendly content for affiliates and customers
Produce and distribute content across digital, print, website, and social media platforms to inform and engage stakeholders
Manage and maintain website content, ensuring information is current, accurate, compliant, and aligned with business priorities
Oversee social media presence, including content planning, posting, monitoring engagement and performance metrics, and ensuring brand consistency
Develop customer-facing communications that support understanding/compliance with crop insurance programs
Develop training videos and educational content for crop insurance products, including scripting, production coordination, and delivery
Support agent onboarding and setup processes, including creation and maintenance of agent profiles, agent resources, communication preferences, and required documentation
Create instructional materials that support product understanding, compliance, and field application for affiliates and customers