Marketing and Communications Manager, Pipeline Software Solutions

DNV•Houston, TX

1d•Hybrid

About The Position

DNV is seeking a Marketing and Communications Manager to accelerate growth for our Pipeline product line. In this role, you will develop and execute strategic marketing initiatives that position DNV as a trusted partner for pipeline infrastructure solutions. As Marketing and Communications Manager for the Pipeline product line, you will own the marketing strategy and execution for Synergi Gas, Synergi Pipeline, Synergi Pipeline Simulator, and Synergi Liquid. You will work closely with the Global Campaigns Team, product management, sales, and regional marketing teams to develop campaigns that resonate with pipeline engineers and executives. This position requires both strategic thinking and hands-on execution. You will be responsible for creating integrated marketing campaigns that drive awareness, generate qualified leads, and support revenue growth across our portfolio of pipeline software solutions. In this role, you will be welcomed by a global team of Marketing and Communications professionals and will be part of a larger network of marketing colleagues across DNV globally. This role is based at our DNV office in Houston, TX or Mechanicsburg, PA although we would consider other locations in the U.S. depending on the selected candidate. This role presents a dynamic hybrid schedule where employees will typically spend three (3) days per week working from either a DNV office or client location/site. Further details regarding role-specific requirements will be shared during the interview process.

Requirements

Bachelor’s Degree in Marketing, Business, or a related field
Five or more years of experience in marketing roles in global organizations, preferably within the software industry
Proven track record of developing and executing integrated marketing campaigns that drive awareness and lead generation
Experience developing personas and value propositions for complex solutions and translating them into compelling messaging
Strong understanding of customer journeys from awareness to loyalty
Excellent communication and interpersonal skills with the ability to build relationships and collaborate effectively with diverse stakeholders
Strong written and verbal English communication skills
We conduct pre-employment drug and background screening

Nice To Haves

Proficiency in marketing tools such as Salesforce CRM, marketing automation platforms, and Google Analytics
Experience with the oil & gas industry

Responsibilities

Develop and execute marketing and communications plans aligned with business objectives and marketing priorities to enhance reach, reputation, relationships, and revenue
Collaborate with product, sales, and regional marketing teams to ensure marketing strategies align with business goals and customer needs
Design targeted marketing campaigns to acquire new customers and build repeat business
Create compelling content, including thought leadership, case studies, customer testimonials, and technical marketing materials that resonate with pipeline operators
Drive demand generation through multi-channel strategies including SEO, social media, PR, and paid advertising
Test and adopt emerging marketing technologies to gain a competitive advantage and exceed performance targets
Own the digital customer journey, ensuring a frictionless customer experience across all touchpoints of an omnichannel customer buying journey
Demonstrate ROI through performance tracking and optimization