Marketing and Communications Lead, Municipal ID program (NCS) - BCIT
About The Position
The Marketing & Communications Lead is an early-career professional who supports outreach and engagement for the Municipal Identification (Municipal ID) Program. This role focuses on helping residents learn about the program through digital engagement, community communications, and support for ongoing marketing activities. The Lead contributes to public-facing content, helps maintain brand consistency, and provides administrative and coordination support to consultants and partners involved in the program’s outreach efforts. This position is ideal for someone with strong writing skills, an interest in community-focused communication, and a desire to learn and grow in a public-sector marketing environment.
Requirements
- Education: Have an associate’s degree or equivalent experience in Communications, Marketing, Public Relations, or a related field.
- Experience: Have 1–2 years of experience (internships acceptable) in communications, digital engagement, or community outreach.
- Strong writing and editing skills.
- Basic understanding of social media platforms and analytics.
- Comfortable working with diverse communities and audiences.
- Strong organizational skills and attention to detail.
- Ability to learn quickly, take direction, and manage multiple tasks.
- Interest in municipal services, community engagement, and public-sector communication.
Nice To Haves
- A bachelor’s degree is welcomed but not required.
- Experience with social media, basic design tools, or community-based organizations is a plus.
- Bilingual or multilingual applicants are encouraged.
Responsibilities
- Digital Engagement Assist with managing social media accounts, posting updates, answering basic questions, and monitoring engagement.
- Support email marketing efforts by drafting messages, updating contact lists, and preparing analytics summaries.
- Update website or online platforms with current program information, events, and resources.
- Public & Media Relations Support Draft simple media materials such as event announcements, talking points, and background information.
- Help coordinate logistics for interviews, community events, and press moments.
- Track media coverage and maintain organized records of outreach efforts.
- Brand Identity & Consistency Ensure that flyers, social posts, presentation slides, and outreach materials follow program branding guidelines.
- Review materials for clarity, tone, and visual consistency before publication.
- Maintain shared folders with updated brand templates, photos, and approved messaging.
- Marketing Strategy Implementation Support Assist senior staff with carrying out the established marketing strategy, including preparing materials, scheduling posts, and coordinating outreach actions.
- Conduct basic research to understand audience needs and community communication channels.
- Help with drafting content for newsletters, blogs, and printed materials.
- Consultant & Partner Coordination Support Provide administrative support to external marketing consultants, including scheduling, document organization, and tracking deliverables.
- Assist with communication to local businesses, community partners, or arts/culture organizations participating in resident benefits or outreach activities.
- Support planning and promotion for Municipal ID pop-up events.
Benefits
- The city offers medical, prescription drug, dental, vision, optional life, AD&D, and FSA plans.
- This office also supplies wellness programs, support groups, and workshops.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
Associate degree
Number of Employees
5,001-10,000 employees
